The economic crisis that affected the world, including Croatia, has affected a large number of families with children. The increase in the number of unemployed has affected many parents losing their jobs or not being able to find it, which has further influenced the increasing risk of child poverty, given that employment is a key protective factor of poverty. According to the Central Bureau of Statistics, people in the age group 0-17 are one of two groups at the highest risk of poverty. Growing up in poverty marks the child in many ways. Educational chances and access to preschool services are not equal to those of their peers from wealthy families. A difficult access to education therefore also presents later difficulties in employment, which also calls into question the material status of the child in the future and the transfer of poverty from one generation to another. Life in poverty leaves a mark on the health of children who are prone to illness and poor health. In view of all the risks that they are exposed to during their childhood, children can feel hopeless, disappointed, with their sense of personal worth becoming low and they are more often victims of peer violence. In 2014, Croatia adopted the Strategy for the Fight against Poverty and Social Exclusion (2014-2020), as well as the National Strategy for Children's Rights in Croatia for the period 2014-2020. Also, the legislative framework provides for monetary benefits and measures to combat poverty and meet basic living needs. However, there is a place for progress. The state is a key player in making changes and combating poverty and social exclusion. Social innovation would provide programs that focus on the interests and well-being of children in vulnerable situations. Pre-school education services should be made available to all, regardless of the material situation and the employment status of parents. The child allowance that would be directed at the most vulnerable families in society would contribute to a better financial situation of the family.