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undergraduate thesis
COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik
Dubrovnik: RIT Croatia, 2023. urn:nbn:hr:229:216373
Dugandžić, Matej
RIT Croatia

Institutional repository: RIT Croatia Digital repository

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Dugandžić, M. (2023). COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik (Undergraduate thesis). Dubrovnik: RIT Croatia. Retrieved from https://urn.nsk.hr/urn:nbn:hr:229:216373

Dugandžić, Matej. "COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik." Undergraduate thesis, RIT Croatia, 2023. https://urn.nsk.hr/urn:nbn:hr:229:216373

Dugandžić, Matej. "COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik." Undergraduate thesis, RIT Croatia, 2023. https://urn.nsk.hr/urn:nbn:hr:229:216373

Dugandžić, M. (2023). 'COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik', Undergraduate thesis, RIT Croatia, accessed 04 October 2024, https://urn.nsk.hr/urn:nbn:hr:229:216373

Dugandžić M. COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik [Undergraduate thesis]. Dubrovnik: RIT Croatia; 2023 [cited 2024 October 04] Available at: https://urn.nsk.hr/urn:nbn:hr:229:216373

M. Dugandžić, "COVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik", Undergraduate thesis, RIT Croatia, Dubrovnik, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:229:216373

Metadata
TitleCOVID-19 Pandemic: A Turning Point for Tourists' Perceptions of Dubrovnik
AuthorMatej Dugandžić
MentorBesim Agušaj (mentor)
GranterRIT Croatia
Dubrovnik
Defense date and country2023-04-28, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
This study aimed to explore the impact of the COVID-19 pandemic on tourists' perceptions of Dubrovnik. Prior to the pandemic, Dubrovnik experienced overcrowding issues, prompting concerns about the sustainability of mass tourism in the city. The pandemic offered an unintentional reset, and this research sought to evaluate whether this situation has led to a change in tourists' perceptions during and after the pandemic. A directed content analysis approach was employed to analyze 298 TripAdvisor reviews of Dubrovnik's top five attractions across four tourist seasons. Reviews were categorized according to cognitive and affective image, destination loyalty, and overall satisfaction. The results showed a significant positive shift in tourists' perceptions of Dubrovnik during the pandemic. The study suggests that the COVID-19 pandemic has positively impacted tourists' perceptions of Dubrovnik, highlighting the importance of sustainable tourism practices and the need to balance tourism benefits with potential negative impacts.
Keywords
Languageenglish
URN:NBNurn:nbn:hr:229:216373
Study programmeTitle: Service Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2023-05-22 10:56:50