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undergraduate thesis
Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina
Završni rad
Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2020. urn:nbn:hr:145:070290
Savić, Jasna
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Marketing

Institutional repository: EFOS REPOSITORY

Cite this document

Savić, J. (2020). Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:070290

Savić, Jasna. "Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2020. https://urn.nsk.hr/urn:nbn:hr:145:070290

Savić, Jasna. "Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2020. https://urn.nsk.hr/urn:nbn:hr:145:070290

Savić, J. (2020). 'Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 03 January 2025, https://urn.nsk.hr/urn:nbn:hr:145:070290

Savić J. Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2020 [cited 2025 January 03] Available at: https://urn.nsk.hr/urn:nbn:hr:145:070290

J. Savić, "Promjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:145:070290

Metadata
TitlePromjene u nabavnom i prodajnom poslovanju razvojem e-trgovina : Završni rad
Title (english)CHANGES IN PURCHASING AND SELLING BUSINESS WITH THE DEVELOPMENT OF E-COMMERCE : Final paper
AuthorJasna Savić
MentorMarija Ham (mentor)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Marketing)
Osijek
Defense date and country2020-09-18, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Internet danas predstavlja neophodnost pri obavljanju većine poslova, ali i u smislu društvene aktivnosti postao je sve važniji. Osim što se pomoću njega olakšavaju razne aktivnosti uspostavljaju se i razne socijalne, ali i poslovne veze koje je mnogo teže uspostaviti bez posjedovanja Interneta. Razvojem Interneta pojavila se i e-trgovina koja je osmišljena kako bi olakšala i unaprijedila nabavu i prodaju što pojedincima tako i tvrtkama. Svojom pojavom etrgovina je uzrokovala brojne promjene koje su na samom početku bile zahtjevne za prilagodbu, no kasnijim razvojem sve bolje pogodnosti su privukle potrošače i prodavače da koriste ovu vrstu kupovine i prodaje. Nove generacije su poboljšanjem tehnologije e-trgovinu podigle na višu razinu i uspostavili su bolju komunikaciju s potrošačima u tijeku koje su ponudili prave informacije o funkcioniranju e-trgovine i istaknuli su koji je njen cilj. Ovim radom prikazat će se sve strane e-trgovine, one dobre i one loše kako za potrošača tako i za prodavača, kakav utjecaj vrši njezin razvoj na osnovne radnje poslovanja, a to su nabava i prodaja na primjeru nekoliko danas uspješnih e-trgovina. Cilj rada je raspoznati promjene koje su nastale razvojem e-trgovine i zamijetiti kako se odrazilo na poslovanje i zadovoljstvo potrošača koji godinama postaju sve zahtjevniji za razna poslovanja.
Abstract (english)
Internet nowadays makes different activities to happen, it also has great value in helping to create new social relationships, as well as business ones which are harder to create without the help of the Internet. With Internet development, E-commerce made its appearance as well to ease and upgrade purchasing and selling for individuals the same as businesses. By its development e-commerce caused many changes which were at the beginning hard to get accustomed to but with development later, new deals attracted new customers and retailers to use this type of shopping and selling. New generations did, thanks to the development of technology, manage to raise e-commerce to a new level and use better communication with customers in which they offered a real piece of information about the way how e-commerce is functioning and show its goal. With this final paper, the aim is to show the good and bad sides of e-commerce for customers and for sellman, the way that e-commerce affects development on the course of doing business and those are purchasing and selling on an example of nowadays successful e-commerce. The main goal of this final paper is to see and know which changes are made by the development of e-commerce and see how it affected business and customer satisfaction which by the approaching years is becoming more difficult for all kinds of businesses.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:070290
Study programmeTitle: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2021-07-15 10:55:42