Africa is the world's poorest continent and the main determination of the African economy is underdevelopment. It is rich in natural resources and resources such as oil which are important and valued all over the world. It is one of the least populated continents. The highest percentage of employment is in agriculture. North is the most economically developed with high standard of living and reason for that is its vicinity of Europe. South Africa is considered more developed than other countries especially in terms od economic infrastructure and overall economic development. They use English in business communication and time is very important. The meetings are in friendly nature and they especially like to talk about the natural beauties and culture of the host country. Non-verbal communication is very important to them and negotiations take place over lunch. Egypt is placed in northeastern part of Africa and capital is Cairo. In business culture should avoid meetings during Ramadan. It is inappropriate to eat all food from a plate during business lunches. They hand shake before and after the meeting. Titles and eye contact are important. Egyptians like to talk a lot and use exaggerated expressions. Morocco is known as Western Kingdom and capital is Rabat. Moroccans arrange meetings in the afternoon and avoid Fridays for meetings. Is common to shake hand and show cordiality. It is very important to establish trust between business partners. The pace of business is very slow and meetings can sometimes be chaotic. Moroccans do not tolerate criticism well. After the first meeting changing gifts is not common. Nigeria is the largest African country and capital is Abuja. They don't use telephone or electronic mail in business communication. They don't like delays and more appreciate older business negotiators. Also, business negotiations take a long time and they are not prone to compromises. They often brag excessively and they are prone to fraud. Non-verbal communication is very important to them. Women are quite independent and participate in politics and run their own business.