prikaz prve stranice dokumenta UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA
  Download
PDF 946.29 KB
undergraduate thesis
UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA
Završni rad
Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2022. urn:nbn:hr:145:903971
Galić, Marko
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Management, Organization and Entrepreneurship

Institutional repository: EFOS REPOSITORY

Cite this document

Galić, M. (2022). UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:903971

Galić, Marko. "UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2022. https://urn.nsk.hr/urn:nbn:hr:145:903971

Galić, Marko. "UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2022. https://urn.nsk.hr/urn:nbn:hr:145:903971

Galić, M. (2022). 'UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 26 November 2024, https://urn.nsk.hr/urn:nbn:hr:145:903971

Galić M. UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2022 [cited 2024 November 26] Available at: https://urn.nsk.hr/urn:nbn:hr:145:903971

M. Galić, "UTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:145:903971

Metadata
TitleUTJECAJ OKRUŽENJA NA POSLOVANJE I USPJEŠNOST PODUZEĆA : Završni rad
Title (english)THE IMPACT OF THE ENVIRONMENT ON THE BUSINESS AND PERFORMANCE OF THE COMPANY : Final paper
AuthorMarko Galić
MentorSunčica Oberman Peterka (mentor)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Management, Organization and Entrepreneurship)
Osijek
Defense date and country2022-07-12, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Economics of Entrepreneurship
Abstract
Okruženje poduzeća ili okolina jeste skup činitelja koji svojim aktivnostima djeluju na poslovanje poduzeća, a time i na strategije budućeg razvoja. Okruženje možemo podijeliti na eksterno (opća i poslovna okolina) i interno (organizacijska struktura, organizacijska kultura i resursi). Nakon definiranja i analize okruženja prikupljaju se informacije koje stvaraju osnovu za strateško planiranje. Izvanredna situacija odnosno pandemija koronavirusa imala je veliki utjecaj i na vanjsko i unutarnje okruženje svakog poslovnog subjekta. Ovaj rad je na primjeru multinacionalne tvrtke Atlantic grupe d.d. pokazao važnost praćenja i prilagodbe organizacije promjenama u okruženju. U radu je pokazano kako je pandemija utjecala na poslovanje tvrtke, na koje izazove je naišla te koje su strateške odluke donesene u borbi s tim izazovima.
Abstract (english)
The environment of the company or the environment is a set of factors whose activities affect the business of the company, and thus the strategies of future development. The environment can be divided into external (general and business environment) and internal (organizational structure, organizational culture and resources). After defining and analyzing the environment, information is collected that forms the basis for strategic planning. The emergency situation or coronavirus pandemic had a great impact on the external and internal environment of each business entity. This paper is based on the example of the multinational company Atlantic Group d.d. demonstrated the importance of monitoring and adapting the organization to changes in the environment. The paper showed how the pandemic affected the company's operations, what challenges it encountered and what strategic decisions were made in the fight against these challenges.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:903971
Study programmeTitle: Entrepreneurship
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2023-04-24 12:36:55