prikaz prve stranice dokumenta Analysis of fitness influencers and influence of COVID-19 on their work
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undergraduate thesis
Analysis of fitness influencers and influence of COVID-19 on their work
Rijeka: University of Rijeka, Faculty of Economics and Business, 2020. urn:nbn:hr:192:154726
Grego, Lea
University of Rijeka
Faculty of Economics and Business

Institutional repository: Repository of the University of Rijeka, Faculty of Economics and Business

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Grego, L. (2020). Analysis of fitness influencers and influence of COVID-19 on their work (Undergraduate thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:154726

Grego, Lea. "Analysis of fitness influencers and influence of COVID-19 on their work." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2020. https://urn.nsk.hr/urn:nbn:hr:192:154726

Grego, Lea. "Analysis of fitness influencers and influence of COVID-19 on their work." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2020. https://urn.nsk.hr/urn:nbn:hr:192:154726

Grego, L. (2020). 'Analysis of fitness influencers and influence of COVID-19 on their work', Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, accessed 25 November 2024, https://urn.nsk.hr/urn:nbn:hr:192:154726

Grego L. Analysis of fitness influencers and influence of COVID-19 on their work [Undergraduate thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2020 [cited 2024 November 25] Available at: https://urn.nsk.hr/urn:nbn:hr:192:154726

L. Grego, "Analysis of fitness influencers and influence of COVID-19 on their work", Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:192:154726

Metadata
TitleAnalysis of fitness influencers and influence of COVID-19 on their work
Title (croatian)Analiza fitnes influencera i utjecaj COVIDA-19 na njihov rad
AuthorLea Grego
MentorJasmina Dlačić (mentor)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2020-09-03, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
The purpose of this thesis was to identify the differences in fitness influencers feed in three years time. Those years are 2018, 2019 and 2020 in which COVID-19 outbreak happened. Firstly an examination of periods where there was no virus was done, which includes 2018 and the 2019. Secondly, the period with the virus was examined, it was the year 2020. And than the difference between those periods was identified. Thesis is focused on instagram feeds of four fitness influencers, three of them from abroad and one local. All four of them are extremely focused on their feeds and the message that they are sending. The changes that are being made on the feed are being done because of the virus outbreak and the mandatory quarantine. When there was no virus or quarantine, the feeds were mostly about different workouts that were being executed in gyms or in nature. Through picture they would show how to use different sets of equipment. In the phase in which the virus was spreading, all of them, because it was mandatory, switched and started to show workouts from their homes and in that way they experienced a different connection to their followers. Because of that some of them experienced growth of followers.
Keywords
Languageenglish
URN:NBNurn:nbn:hr:192:154726
Study programmeTitle: Business economics; specializations in: International Business (held in English)
Course: International Business (held in English)
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
Terms of useLicence In copyright icon
Created on2021-01-29 13:33:32