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undergraduate thesis
Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d.
Rijeka: University of Rijeka, Faculty of Economics and Business, 2023. urn:nbn:hr:192:820644
Ravlija, Mia
University of Rijeka
Faculty of Economics and Business

Institutional repository: Repository of the University of Rijeka, Faculty of Economics and Business

Cite this document

Ravlija, M. (2023). Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d. (Undergraduate thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:820644

Ravlija, Mia. "Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d.." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:820644

Ravlija, Mia. "Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d.." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:820644

Ravlija, M. (2023). 'Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d.', Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, accessed 04 May 2024, https://urn.nsk.hr/urn:nbn:hr:192:820644

Ravlija M. Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d. [Undergraduate thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2023 [cited 2024 May 04] Available at: https://urn.nsk.hr/urn:nbn:hr:192:820644

M. Ravlija, "Utjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d.", Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:192:820644

Metadata
TitleUtjecaj inovacija na konkurentnost poduzeća Hrvatski Telekom d.d.
Title (english)The impact of innovation on the competitiveness of Hrvatski Telekom d.d.
AuthorMia Ravlija
MentorTomislav Galović (mentor)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2023-09-07, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Poslovni svijet odlikuje snažna konkurentnost. Tržište je promjenjivo i sve je lako dostupno, stoga je važno održati konkurentan položaj kako bi kao poduzeće opstali na tržištu. Konkurentnost poduzeća postižu inovacijama. Tema rada upravo i jest utjecaj inovacija na konkurentnost. One su ključ uspjeha i način na koji poduzeće može pružiti adekvatan odgovor na zahtjeve tržišta. Ovaj rad obuhvaća teorijsko objašnjenje konkurentnosti i inovacija te njihovu korelaciju, te zatim na primjeru poduzeća Hrvatski Telekom d.d. objašnjenje samog utjecaja inovacija na konkurentnost. Cilj koji se radom želi postići upravo i jest korelacija inovacija i konkurentnosti. U radu su korištene različite metode poput dedukcije, indukcije, komparacije i metode dokazivanja. Proučavanjem ovoga rada dolazi se do zaključka kako inovacije utječu na konkurentnost poduzeća Hrvatski Telekom d.d. koje posluje na području telekomunikacija, te koliki oni značaj imaju u ostvarivanju konkurentske prednosti.
Abstract (english)
Today's business world is characterized by strong competitiveness. The market is changing and everything is easily accessible, therefore it is important to maintain a competitive position in order to survive as a company in the market. Companies achieve competitiveness through innovation. The topic of the paper is precisely the impact of innovation on competitiveness. They are the key to success and the way a company can provide an adequate response to market demands. This paper includes a theoretical explanation of competitiveness and innovation and their correlation, and then on the example of Hrvatski Telekom d.d. explanation of the very impact of innovation on competitiveness. The goal that the work aims to achieve is precisely the correlation of innovation and competitiveness. Various methods such as deduction, induction, comparison and proof methods were used in the work. Studying this paper leads to the conclusion that innovations affect the competitiveness of Hrvatski Telekom d.d. that operates in the field of telecommunications, and how important they are in achieving a competitive advantage.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:820644
Study programmeTitle: Business economics; specializations in: Finances, Entrepreneurship, Management, Finance and Banking, Marketing, International Business, IT Business
Course: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
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Created on2024-01-22 15:21:43