prikaz prve stranice dokumenta PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH
  Download
PDF 1.46 MB
undergraduate thesis
PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH
završni
Split: University of Split, Faculty of economics Split, 2016. urn:nbn:hr:124:901906
Koštić, Anđela
University of Split
Faculty of economics Split

Institutional repository: REFST

Cite this document

Koštić, A. (2016). PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:901906

Koštić, Anđela. "PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni." Undergraduate thesis, University of Split, Faculty of economics Split, 2016. https://urn.nsk.hr/urn:nbn:hr:124:901906

Koštić, Anđela. "PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni." Undergraduate thesis, University of Split, Faculty of economics Split, 2016. https://urn.nsk.hr/urn:nbn:hr:124:901906

Koštić, A. (2016). 'PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 20 November 2024, https://urn.nsk.hr/urn:nbn:hr:124:901906

Koštić A. PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2016 [cited 2024 November 20] Available at: https://urn.nsk.hr/urn:nbn:hr:124:901906

A. Koštić, "PERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:124:901906

Metadata
TitlePERCEPCIJA ZADOVOLJSTVA STUDENTSKE POPULACIJE PONUDOM INTERNET I MOBILNOG BANKARSTVA U RH : završni
AuthorAnđela Koštić
MentorNeven Šerić (mentor)
MBZ: 284496
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2016-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
Prateći tehnološki napredak, bankarstvo prolazi kroz značajne promjene i prilagođava se novim izazovima današnjice. Razbijaju se vremenske i prostorne barijere te bankovne usluge postaju lako dostupne klijentima. Tome najbolje svjedoči pojava internet i mobilnog bankarstva. Trend korištenja novih bankovnih usluga putem računala, tableta i pametnih mobitela neprestano raste i privlači sve veći broj novih zadovoljnih klijenata. Budući da se od bankarskog sektora očekuje da neprestano ulaže u razvoj potrebnih novih bankovnih usluga, u ovom radu će se istražiti mišljenje studentske populacije o njihovoj kvaliteti. Studenti predstavljaju bitan ciljni segment, stoga je od velikog značaja utvrditi njihovu percepciju i zadovoljstvo.
Abstract (english)
Following the technological advancement, banking is going through significant changes and adapts itself to the new nowadays challenges. Bank industry smash the temporal and spatial barriers and banking services become easily available for customers. This is best evidenced by the emergence of Internet and Mobile banking. The trend of using new banking services via computers, tablets and smart phones is constantly growing and attracts more and more new satisfied customers. Because it is expected that banking sector continually invest in the development of the necessary new banking services, this thesis will explore the opinion of the student population about their quality. Students are an important target segment, therefore it is high importance to determine their perception and satisfaction.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:901906
Study programmeTitle: Business Studies
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2016-10-25 07:22:08