Having announced its indepence in 1990, Croatia has undertaken a journey of economic transformation. Croatia is known worldwide as an ideal tourist destination even before its independence. From the very beginning of tourism, tourists have travelled to Croatia because of its excellent climate conditions and cultural heritage. Martinis states that first signs of tourists came during the time of the Austro- Hungarian monarchy within towns such as Pula, with the key factors above and other conditions such as 'Europeaness' signficantly igniting Croatia's urban identity and attraction to foreigners.32 Meler also add that Croatia's 'profiling of a fairly recognizable and acceptable tourist product' further boosted tourism and directly, its economic growth post 1990.33 Consequently, we can conclude that tourism has and still plays a vital role in Croatia's economy and undoubtedly, the economy of Yugoslavia. In the past 15 years, Croatia has been considered one of the leading tourist destinations in Europe, with close to 20 million tourists travelling to the country per year. Despite the setback of independence in 1991 negatively impacting Croatian tourism through political and economic instability, Croaita is now one of Europe's tourist bedrocks. This includes not only offering an exceptionally developed sun and sea travel attraction, but also adventurous forms of tourism through speciliast agencies that focus on adrenaline activites such as rafting and canyoning. Overall, it will certainly be interesting to scholars regarding the development of Croatian's tourism in the next few decades.