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undergraduate thesis
Rast i pad turoperatora
Split: University of Split, Faculty of economics Split, 2024. urn:nbn:hr:124:841831
Piteša, Marijeta
University of Split
Faculty of economics Split

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Cite this document

Piteša, M. (2024). Rast i pad turoperatora (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:841831

Piteša, Marijeta. "Rast i pad turoperatora." Undergraduate thesis, University of Split, Faculty of economics Split, 2024. https://urn.nsk.hr/urn:nbn:hr:124:841831

Piteša, Marijeta. "Rast i pad turoperatora." Undergraduate thesis, University of Split, Faculty of economics Split, 2024. https://urn.nsk.hr/urn:nbn:hr:124:841831

Piteša, M. (2024). 'Rast i pad turoperatora', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 14 July 2024, https://urn.nsk.hr/urn:nbn:hr:124:841831

Piteša M. Rast i pad turoperatora [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2024 [cited 2024 July 14] Available at: https://urn.nsk.hr/urn:nbn:hr:124:841831

M. Piteša, "Rast i pad turoperatora", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:124:841831

Metadata
TitleRast i pad turoperatora
Title (english)The rise and fall of tour operators
AuthorMarijeta Piteša
MentorBlanka Šimundić (mentor)
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2024, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Rad istražuje povijest i evoluciju razvoja turoperatora i turističkih agencija. Njihovo poslovanje doživjelo je značajan rast posljednjih godina, a povećanje turističke djelatnosti dovodi do porasta turističke potražnje. Ovaj rad osvrnut će se na početke razvoja turoperatora i turističkih agencija kao i utjecaj Thomasa Cooka u turizmu te na razdoblje vođeno tehnologijom. Cilj rada je istražiti sva navedena razdoblja kako bi se ustanovile razne promjene na turističkim tržištima i kako se položaj posrednika promijenio od početaka razvoja pa sve do danas. Suvremeni posrednici suočavaju se s modernih trendovima i tehnologijom te se njihov utjecaj na tržištu u pojedinim aspektima smanjuje. Turoperatori i turističke agencije moraju biti korak uz moderne tehnologije, tj. društvene mreže, mobilne aplikacije i ICT, kako bi opstali u tržišnoj utakmici.
Abstract (english)
The paper explores the history and evolution of the development of tour operators and travel agencies. Their business has experienced significant growth in recent yeras, and the increase in tourism activity leads to an increase in tourist demand. This paper will reflect on the beginnings of the development of tour operators and travel agencies as well as the impact of Thomas Cook in tourism and on the technology-driven period. The aim of the paper is to explore all these periods in order to identify various changes in tourism markets and how the position of intermediaries has changed from the beginning of development until today. Modern intermediaries face modern trends and technology and their impact on the market is decreasing in certain respects. Tour operators and travel agencies must be a step with modern technologies, i.e. social networks, mobile applications and ICT, in order to survive in the market competition.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:841831
Study programmeTitle: Tourism
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni prvostupnik (baccalaureus) ekonomije (sveučilišni prvostupnik (baccalaureus) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-07-03 15:14:46