prikaz prve stranice dokumenta Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair
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undergraduate thesis
Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair
Zagreb: University of Zagreb, Faculty of Economics and Business, 2023. urn:nbn:hr:148:230224
Marić, Mirela
University of Zagreb
Faculty of Economics and Business
Department of Tourism

Institutional repository: REPEFZG

Cite this document

Marić, M. (2023). Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair (Undergraduate thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:230224

Marić, Mirela. "Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair." Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:148:230224

Marić, Mirela. "Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair." Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:148:230224

Marić, M. (2023). 'Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair', Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, accessed 28 December 2024, https://urn.nsk.hr/urn:nbn:hr:148:230224

Marić M. Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair [Undergraduate thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2023 [cited 2024 December 28] Available at: https://urn.nsk.hr/urn:nbn:hr:148:230224

M. Marić, "Istraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair", Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:148:230224

Metadata
TitleIstraživanje stavova i navika korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair
Title (english)Survey of attitudes and habits of users of low-cost air carriers using the example of Ryanair
AuthorMirela Marić
MentorJosip Mikulić (mentor)
GranterUniversity of Zagreb
Faculty of Economics and Business
(Department of Tourism)
Zagreb
Defense date and country2023-07-18, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Cilj ovog rada je predstaviti niskotarifni zračni prijevoz na konkretnom primjeru, u ovom slučaju Ryanair. U radu se detaljno definira zračni promet te objašnjava njegov razvoj u Republici Hrvatskoj i svijetu. Iznesena su obilježja koja pomažu zračnom prometu da ne zaostaje za ostalim prometnim granama. Kao primjer niskotarifnog zračnog prijevoznika u ovom radu korišten je Ryanair. Opće informacije, kao i strategije poslovanja ovog kontroverznog avioprijevoznika, objašnjene su u ovom radu. U radu su korišteni sekundarni i primarni podaci, a anketa je jedan od njih. Kako bi se što više shvatila razmišljanja putnika o ovom niskotarifnom zračnom prijevozniku, sprovedena je anketa koja istražuje stavove i navike korisnika niskotarifnih zračnih prijevoznika na primjeru Ryanair. Iako se ovaj avioprijevoznik suočava s različitim pozitivnim i negativnim komentarima od strane putnika i sindikata, rezultati ove ankete donose vrlo zanimljive rezultate.
Abstract (english)
The aim of this thesis is to present low-cost air transport on a concrete example, in this case Ryanair. The thesis defines air traffic in detail and explains its development in the Republic of Croatia and the world. Features that help air traffic not to lag other transport branches are presented. Ryanair was used as an example of a low-cost airline in this thesis. General information as well as business strategies of this controversial airline are explained in this paper. The paper used secondary and primary data, and the survey is one of them. To understand as much as possible the thoughts of passengers about this low-cost airline, a survey was conducted that investigates the attitudes and habits of users of low-cost airlines using the example of Ryanair. Although this airline is facing various positive and negative comments from passengers and unions, the results of this survey yield very interesting results.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:230224
Study programmeTitle: Business Economics; specializations in: Trade Business Operations, Tourism Business Operations, Accounting and Finances, Business Secretary
Course: Tourism Business Operations
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a pristupnik/pristupnica ekonomije (stručni/a pristupnik/pristupnica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-07-18 09:54:25