The halal market is becoming more and more competitive, while halal certification is becoming a key element of food products that can be marketed and competed with. Satisfaction is most often measured in order to find out if the offered product meets certain criteria, if awareness and additional promotion is needed. For the above reasons, a survey was conducted to determine the satisfaction with the marketing activities of consumers of halal food products. It was also investigated whether there is an opportunity on the domestic market for such products, as well as the possibility of competition on the foreign market in the form of exports. The aim of this thesis was to investigate consumer satisfaction with marketing activities in terms of improvement on the part of producers and entrepreneurs. For the purposes of researching this diploma thesis, a basic instrument was used in the form of a survey questionnaire that was created via a Google form in which 119 respondents and two in-depth interviews participated. The factor that was investigated in order to determine satisfaction is the 4P marketing strategy (product, price, place and promotion). The results of the survey show that the majority of respondents want to consume halal products, will continue to buy halal products, and agreed that there should be a balance between affordable price and good quality. The promotion of halal products is emphasized in order to raise awareness through promotional campaigns. Respondents in the sample also talk about insufficient information and availability of halal products.