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undergraduate thesis
Utjecaj porasta cijena na ponašanje potrošača
Zagreb: University of Zagreb, Faculty of Economics and Business, 2023. urn:nbn:hr:148:944870
Mrković, Ivan
University of Zagreb
Faculty of Economics and Business
Department of Statistics

Institutional repository: REPEFZG

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Mrković, I. (2023). Utjecaj porasta cijena na ponašanje potrošača (Undergraduate thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:944870

Mrković, Ivan. "Utjecaj porasta cijena na ponašanje potrošača." Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:148:944870

Mrković, Ivan. "Utjecaj porasta cijena na ponašanje potrošača." Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:148:944870

Mrković, I. (2023). 'Utjecaj porasta cijena na ponašanje potrošača', Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, accessed 08 October 2024, https://urn.nsk.hr/urn:nbn:hr:148:944870

Mrković I. Utjecaj porasta cijena na ponašanje potrošača [Undergraduate thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2023 [cited 2024 October 08] Available at: https://urn.nsk.hr/urn:nbn:hr:148:944870

I. Mrković, "Utjecaj porasta cijena na ponašanje potrošača", Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:148:944870

Metadata
TitleUtjecaj porasta cijena na ponašanje potrošača
Title (english)The impact of price rise on consumer behaviour
AuthorIvan Mrković
MentorMirjana Čižmešija (mentor)
GranterUniversity of Zagreb
Faculty of Economics and Business
(Department of Statistics)
Zagreb
Defense date and country2023-09-01, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Predmet ovog završnog rada je analiza utjecaja porasta cijena na ponašanje potrošača. Teoretski dio završnog rada temelji se na informacijama prikupljenim iz sekundarnih izvora, a definira pojam cijene, valute i inflacije te objašnjava proces formiranja cijena, ponašanje potrošača kao i faktore koji utječu na njihovu odluku o kupnji. Drugi dio završnog rada sastoji se od samostalnog istraživanja provedenog prikupljanjem primarnih podataka iz anketnog upitnika te analize prikupljenih podataka.
Abstract (english)
The subject of this final thesis is the analysis of the impact of price rise on consumer behaviour. The theoretical chapter of the final thesis is based on information collected from secondary sources, and defines the concept of price, currency and inflation, and explains the process of formation, consumer behaviour and factors that influence their purchase decision. The second part of the final thesis consists of an independent research conducted by collecting primary data from a survey and analysis of the collected data.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:944870
Study programmeTitle: Business Economics; specializations in: Trade Business Operations, Tourism Business Operations, Accounting and Finances, Business Secretary
Course: Accounting and Finances
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a pristupnik/pristupnica ekonomije (stručni/a pristupnik/pristupnica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence Attribution-NonCommercial-ShareAlike 3.0 Unported (CC BY-NC-SA 3.0) icon
Created on2023-10-31 16:31:58