prikaz prve stranice dokumenta DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS
Access restricted to students and staff of home institution
undergraduate thesis
DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS
Zagreb: University of Zagreb, Faculty of Economics and Business, 2016. urn:nbn:hr:148:420686
Puljić, Juraj
University of Zagreb
Faculty of Economics and Business
Department of Informatics

Institutional repository: REPEFZG

Cite this document

Puljić, J. (2016). DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS (Undergraduate thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:420686

Puljić, Juraj. "DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS." Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, 2016. https://urn.nsk.hr/urn:nbn:hr:148:420686

Puljić, Juraj. "DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS." Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, 2016. https://urn.nsk.hr/urn:nbn:hr:148:420686

Puljić, J. (2016). 'DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS', Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, accessed 25 December 2024, https://urn.nsk.hr/urn:nbn:hr:148:420686

Puljić J. DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS [Undergraduate thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2016 [cited 2024 December 25] Available at: https://urn.nsk.hr/urn:nbn:hr:148:420686

J. Puljić, "DIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS", Undergraduate thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:148:420686

Metadata
TitleDIGITAL TECHNOLOGIES AND INNOVATIVE BUSINESS MODELS
AuthorJuraj Puljić
MentorMario Spremić (mentor)
GranterUniversity of Zagreb
Faculty of Economics and Business
(Department of Informatics)
Zagreb
Defense date and country2016-09-12, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Business Informatics
Abstract
The purpose of this thesis is to show both through theory and practical examples of the companies in the real world that the key to a successful venture is using the “right” business model, that is, a business model adapted to the fast-changing technology, as opposed to the isolation of focus solely on one element — either the business model or the technology, and to show that there needs to be a link and cooperation between the two. As the pace of innovation in technology gets faster and faster, mostly going in the direction of digitization, it is important for businesses to invest in research and development, take advantage of the change and treat it as an opportunity, as opposed to being afraid of it — which is what most companies do, so they reach a plateau and fail in the long term. The examples of Nespresso and Procter & Gamble proved this point by changing their business models in time as they worked with the change in the environment, and not against it. The bottom line is, digital technology is reshaping the organizations that adopt it
Keywords
Languageenglish
URN:NBNurn:nbn:hr:148:420686
Study programmeTitle: Business Economics in English
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/ prvostupnica(baccalaureus/ baccalaurea) ekonomije (sveučilišni/a prvostupnik/ prvostupnica(baccalaureus/ baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Public noteSažetak preuzet iz zaključka rada. Ključne riječi dodijelio knjižničar. Abstract taken from thesis conclusion. Keywords assigend by librarian.
Created on2016-10-14 08:42:06