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master's thesis
Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba
Zagreb: University of Zagreb, Faculty of Economics and Business, 2016. urn:nbn:hr:148:947926
Šandor, Emanuela
University of Zagreb
Faculty of Economics and Business

Institutional repository: REPEFZG

Cite this document

Šandor, E. (2016). Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba (Master's thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:947926

Šandor, Emanuela. "Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2016. https://urn.nsk.hr/urn:nbn:hr:148:947926

Šandor, Emanuela. "Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2016. https://urn.nsk.hr/urn:nbn:hr:148:947926

Šandor, E. (2016). 'Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba', Master's thesis, University of Zagreb, Faculty of Economics and Business, accessed 28 December 2024, https://urn.nsk.hr/urn:nbn:hr:148:947926

Šandor E. Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba [Master's thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2016 [cited 2024 December 28] Available at: https://urn.nsk.hr/urn:nbn:hr:148:947926

E. Šandor, "Ponašanje sudionika na tržištu poslovnog turizma - grada Zagreba", Master's thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:148:947926

Metadata
TitlePonašanje sudionika na tržištu poslovnog turizma - grada Zagreba
AuthorEmanuela Šandor
MentorDarko Prebežac (mentor)
Committee memberJosip Mikulić (predsjednik povjerenstva)
Committee memberOliver Kesar (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Economics and Business
Zagreb
Defense date and country2016-07-05, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Zagreb je glavni grad Republike Hrvatske i kao takav predstavlja glavno središte većine poslovnih aktivnosti cijele države. Kao i drugi veliki gradovi, tako i Zagreb kao administrativno, gospodarsko i obrazovno središte generira veliku potrebu za organizacijom i održavanjem kongresa i poslovnih sastanaka. Zbog veličine i atraktivnosti grada, njegove funkcije kao glavnog grada Hrvatske te potrebe za organiziranjem kongresa, konferencija i skupova, u sklopu rada Turističke zajednice grada Zagreba formiran je Kongresni ured. Zagreb je atraktivna destinacija za organiziranje poslovnih skupova, s nizom prednosti, no još nije u potpunosti iskoristila sve svoje potencijale. Zagreb ne može konkurirati na svjetskom tržištu asocijacija bez većih konferencijskih kapaciteta, odnosno barem jednog pravog kongresnog centra. No, njih se ne smije graditi bez pomne analize i pravilnog odabira destinacija koje zadovoljavaju ostalom infrastrukturom.
Abstract (english)
Zagreb is the capital of Croatian and as such represents the main center of most business activities all over the country . Like other large cities, such as Zagreb and the administrative, economic and educational center generates a great need for organization and holding conferences and business meetings. Due to the size and attractiveness of the city, its function as the Croatian capital, and the need for organization of congresses, conferences and meetings, as part of the work of the Zagreb Tourist Board was established Convention Bureau. Zagreb is an attractive destination for business meetings, with a number of advantages, but has not yet taken full advantage of their potential. Zagreb can not compete on the world market associations without major conference facilities, and at least one true congress center. But they must not be built without careful analysis and the proper choice of destinations that meet other infrastructure.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:947926
Study programmeTitle: Business Economics
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2016-11-23 16:03:51