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master's thesis
Dropshipping kao jedan od trendova u svijetu online prodaje
Zagreb: University of Zagreb, Faculty of Economics and Business, 2020. urn:nbn:hr:148:343526
Martić, Antoni
University of Zagreb
Faculty of Economics and Business
Department of Trade and International Business

Institutional repository: REPEFZG

Cite this document

Martić, A. (2020). Dropshipping kao jedan od trendova u svijetu online prodaje (Master's thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:343526

Martić, Antoni. "Dropshipping kao jedan od trendova u svijetu online prodaje." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2020. https://urn.nsk.hr/urn:nbn:hr:148:343526

Martić, Antoni. "Dropshipping kao jedan od trendova u svijetu online prodaje." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2020. https://urn.nsk.hr/urn:nbn:hr:148:343526

Martić, A. (2020). 'Dropshipping kao jedan od trendova u svijetu online prodaje', Master's thesis, University of Zagreb, Faculty of Economics and Business, accessed 30 November 2024, https://urn.nsk.hr/urn:nbn:hr:148:343526

Martić A. Dropshipping kao jedan od trendova u svijetu online prodaje [Master's thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2020 [cited 2024 November 30] Available at: https://urn.nsk.hr/urn:nbn:hr:148:343526

A. Martić, "Dropshipping kao jedan od trendova u svijetu online prodaje", Master's thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:148:343526

Metadata
TitleDropshipping kao jedan od trendova u svijetu online prodaje
Title (english)Dropshipping as one of the trends in the world o online sales
AuthorAntoni Martić
MentorNikola Knego (mentor)
Committee memberBlaženka Knežević (predsjednik povjerenstva)
Committee memberDario Dunković (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Economics and Business
(Department of Trade and International Business)
Zagreb
Defense date and country2020-09-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Razvojem Interneta dolazi do višestrukog porasta značaja Internet trgovine. Trgovina je jedan od najznačajnijih gospodarskih sektora gotovo svakog nacionalnog gospodarstva. U ovom radu razmatrat će se sektor posredovanja u Internet trgovini, te novi trend u online prodaji pod nazivom „dropshipping“. Uz navedeno, razradit će se problematika osnivanja poduzeća te potrebnih koraka za početak online prodaje s „dropshipping“ modelom poslovanja. Razmotrit će se važnost novih načina marketinškog oglašavanja putem društvenih mreža, oživljavanje starih načina oglašavanja putem e-pošte, te kakav utjecaj imaju raznovrsnost u načinima plaćanja i dostave na kupce.
Abstract (english)
With the development of the Internet, there is a multiple increase in the importance of Internet commerce. Trade is one of the most important economic sectors of almost every national economy. This paper will discuss the sector of intermediation in e-commerce, and a new trend in online sales called "dropshipping". In addition, the issue of establishing a company and the necessary steps to start online sales with a "dropshipping" business model will be worked out. The importance of new ways of marketing through social networks, the revival of old ways of advertising by e-mail and the impact of diversity in the methods of payment and delivery to customers will be discussed.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:343526
Study programmeTitle: Business Economics
Study programme type: university
Study level: integrated undergraduate and graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to authenticated users
Terms of useLicence In copyright icon
Created on2020-09-28 11:11:39