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master's thesis
Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije
Zagreb: University of Zagreb, Faculty of Economics and Business, 2021. urn:nbn:hr:148:284961
Petranović, Ana
University of Zagreb
Faculty of Economics and Business
Department of Managerial Economics

Institutional repository: REPEFZG

Cite this document

Petranović, A. (2021). Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije (Master's thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:284961

Petranović, Ana. "Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2021. https://urn.nsk.hr/urn:nbn:hr:148:284961

Petranović, Ana. "Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2021. https://urn.nsk.hr/urn:nbn:hr:148:284961

Petranović, A. (2021). 'Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije', Master's thesis, University of Zagreb, Faculty of Economics and Business, accessed 24 November 2024, https://urn.nsk.hr/urn:nbn:hr:148:284961

Petranović A. Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije [Master's thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2021 [cited 2024 November 24] Available at: https://urn.nsk.hr/urn:nbn:hr:148:284961

A. Petranović, "Uloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije", Master's thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:148:284961

Metadata
TitleUloga i značaj procesa planiranja u kontrolingu na primjeru prehrambene industrije
Title (english)The Role and Importance of The Planning Process in Controlling on The Example of The Food Industry
AuthorAna Petranović
MentorDavor Labaš (mentor)
Committee memberMihaela Mikić (predsjednik povjerenstva)
Committee memberDenis Dolinar (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Economics and Business
(Department of Managerial Economics)
Zagreb
Defense date and country2021-09-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Economics of Entrepreneurship
Abstract
Važnost i poslovi odjela kontrolinga u poduzeću te njegova izrazito važna uloga kroz planiranje i izradu poslovnih planova u poduzeću s posebnim osvrtom na prehrambenu industriju srž je ovog rada. Kontroling u suvremenom poslovanju dobiva sve veći značaj u poduzeću, a dinamičnost poslovanja utječe na neizvjesnost u poslovanju zbog čega je potrebno definirati put kamo poduzeće želi ići i ciljeve koji će usmjeravati poduzeće. Izrada planova ima veliki utjecaj na uspješnost poslovanja poduzeća zato je potrebno prije početka procesa planiranja organizirati sve potrebne resurse koji su potrebni za sastavljanje plana. Kontroling integracijom i koordinacijom poduzeće priprema potrebne inpute i povezuje menadžment kao i sve funkcije u poduzeću. Izrada planova započinje na strateškoj razini menadžmenta u kojoj se definira sustav vrednota poduzeća pri čemu se prilikom izrade strateških planova koriste različiti instrumenti i metode planiranja, određuju se ključni pokazatelji uspješnosti i strateške aktivnosti. Iz strateškog plana zatim proizlazi operativni plan kojim se predviđaju mjesečne i dnevne aktivnosti poduzeća kroz koje je vidljiv detaljan opis aktivnosti poslovanja, a koje dinamične industrije kao što je prehrambena industrija pomažu u ostvarivanju postavljenih ciljeva. U ovom radu prikazan je hipotetski primjer planiranja prehrambenog poduzeća koji prikazuje da dobro postavljeni ciljevi i zadaci kao i kontinuirana kontrola pozitivno utječu na ispunjenje planskih aktivnosti.
Abstract (english)
The importance and tasks of the controlling department in the company through the planning process and development of business plans, with special reference to the food industry, is the core of this thesis. In modern business controlling is getting more important in the company. The dynamism of business affects the uncertainty in business and that is why it is necessary to set goals. The preparation of plans has a great influence on the success of the company. Therefore, it is necessary to organise all the necessary resources needed before the planning process. With integration and coordination, controlling prepares the necessary inputs and involves management and all functions in the company to start planning. The development of plans begins at the strategic level of management, where the company's value system is defined. In developing strategic plans, various planning tools and methods are used, key performance indicators and strategic activities are defined. The strategic plan then leads to an operational plan that provides for the monthly and daily activities of the company, from which a detailed description of the business activities can be seen, and which help dynamic sectors such as the food industry to achieve the set goals. Using a hypothetical example from the planning of a food company, this paper attempts to show that well-set goals and objectives, as well as, active control have a positive effect on the fulfilment of planning activities.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:284961
Study programmeTitle: Business Economics
Study programme type: university
Study level: integrated undergraduate and graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-10-02 12:36:17