master's thesis
The impact of brand name characteristics on creating brand perception
Zagreb: University of Zagreb, Faculty of Economics and Business, 2022. urn:nbn:hr:148:073280

Čukman, Marko
University of Zagreb
Faculty of Economics and Business
Department of Marketing

Institutional repository: REPEFZG

Cite this document

Čukman, M. (2022). The impact of brand name characteristics on creating brand perception (Master's thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:073280

Čukman, Marko. "The impact of brand name characteristics on creating brand perception." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2022. https://urn.nsk.hr/urn:nbn:hr:148:073280

Čukman, Marko. "The impact of brand name characteristics on creating brand perception." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2022. https://urn.nsk.hr/urn:nbn:hr:148:073280

Čukman, M. (2022). 'The impact of brand name characteristics on creating brand perception', Master's thesis, University of Zagreb, Faculty of Economics and Business, accessed 16 June 2024, https://urn.nsk.hr/urn:nbn:hr:148:073280

Čukman M. The impact of brand name characteristics on creating brand perception [Master's thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2022 [cited 2024 June 16] Available at: https://urn.nsk.hr/urn:nbn:hr:148:073280

M. Čukman, "The impact of brand name characteristics on creating brand perception", Master's thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:148:073280