Medika d.d. is one of the leading companies in the pharmaceutical wholesale industry. The aim of this thesis is to evaluate the performance of the company Medika d.d. through the period from 2017. to 2021. The assessment was based on the results of external environment analysis and analysis of the company's financial situation. Business analysis is a very important component of continuous growth and company strategy. By analyzing how the business is run, what the company does well and what could be improved, the management of the company focuses on the success of future business. Business analysis is carried out by analyzing the internal and external factors of the company. The external analysis consists of PESTLE analysis, which measures the impact of political, economic, social, technological, legal and environmental factors of the wider environment on the organization's operations, Porter's five forces model, which identifies and analyzes five competitive forces that shape the industry, and SWOT analysis, which explains company's strengths, weaknesses, opportunities and threats. Internal analysis is conducted by horizontal and vertical analysis of the balance sheet and profit and loss account and by analyzing the key financial ratios.