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master's thesis
Upravljanje kvalitetom ekoloških proizvoda
Zagreb: University of Zagreb, Faculty of Economics and Business, 2022. urn:nbn:hr:148:122294
Krmpotić, Sara
University of Zagreb
Faculty of Economics and Business

Institutional repository: REPEFZG

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Krmpotić, S. (2022). Upravljanje kvalitetom ekoloških proizvoda (Master's thesis). Zagreb: University of Zagreb, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:122294

Krmpotić, Sara. "Upravljanje kvalitetom ekoloških proizvoda." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2022. https://urn.nsk.hr/urn:nbn:hr:148:122294

Krmpotić, Sara. "Upravljanje kvalitetom ekoloških proizvoda." Master's thesis, University of Zagreb, Faculty of Economics and Business, 2022. https://urn.nsk.hr/urn:nbn:hr:148:122294

Krmpotić, S. (2022). 'Upravljanje kvalitetom ekoloških proizvoda', Master's thesis, University of Zagreb, Faculty of Economics and Business, accessed 28 November 2024, https://urn.nsk.hr/urn:nbn:hr:148:122294

Krmpotić S. Upravljanje kvalitetom ekoloških proizvoda [Master's thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business; 2022 [cited 2024 November 28] Available at: https://urn.nsk.hr/urn:nbn:hr:148:122294

S. Krmpotić, "Upravljanje kvalitetom ekoloških proizvoda", Master's thesis, University of Zagreb, Faculty of Economics and Business, Zagreb, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:148:122294

Metadata
TitleUpravljanje kvalitetom ekoloških proizvoda
Title (english)Environmental product quality management
AuthorSara Krmpotić
MentorJasna Prester (mentor)
Committee memberJasna Prester (predsjednik povjerenstva)
Committee memberTomislav Hernaus (član povjerenstva)
Committee memberSanda Rašić Jelavić (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Economics and Business
Zagreb
Defense date and country2022-09-26, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Kroz niz postupaka u cjelokupnom upravljačkom lancu moguće je upravljati kvalitetom ekoloških proizvoda te ostvariti značajan napredak i dugoročni uspjeh koji će rezultirati zadovoljstvom potrošača i konkurentnom prednosti. S druge strane, svaki pojedinac kao značajna komponenta korištenjem ekološki prihvatljivih proizvoda neposredno doprinosi očuvanju okoliša, zdravlja i prirodnih resursa. U prvom dijelu rada, prikazati će se upravljanje kvalitetom proizvoda u sklopu operacijskog menadžmenta te važnost upravljanja kvalitetom ekoloških proizvoda putem raznih metoda i sustava kao što su TQM, six sigma, ISO standardi i dr. U drugom dijelu rada, napravljeno je empirijsko istraživanje, a cilj ovog istraživanja bio je ispitati mišljenje potrošača o povezanosti kvalitete i upravljanja ekoloških proizvoda. Istraživanje je provedeno na 108 ispitanika putem anketnog upitnika, a uzorak je dobiven slanjem ankete elektroničkim putem preko društvenih mreža.
Abstract (english)
Through a series of procedures in the entire management chain, it is possible to manage the quality of ecological products and achieve significant progress and long-term success that will result in consumer satisfaction and competitive advantage. On the other hand, each individual as a significant component by using environmentally friendly products directly contributes to the preservation of the environment, health and natural resources. The first part of the paper will explain product quality management as part of operational management and the importance of managing the quality of ecological products through various methods and systems such as TQM, six sigma, ISO standards, etc. In the second part of the paper, empirical research was done, and the aim of this research was to examine the opinion of consumers about the connection between the quality and management of ecological products. The research was conducted on 108 respondents via a survey questionnaire, and the sample was obtained by sending the survey electronically via social networks.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:122294
Study programmeTitle: Business Economics
Study programme type: university
Study level: integrated undergraduate and graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-09-27 11:31:28