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master's thesis
Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split
Zagreb: University of Zagreb, Faculty of Humanities and Social Sciences, 2024. urn:nbn:hr:131:920398
Perić, Marija Gabrijela
University of Zagreb
Faculty of Humanities and Social Sciences
Department of information and Communication sciences

Institutional repository: ODRAZ

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Perić, M. G. (2024). Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split (Master's thesis). Zagreb: University of Zagreb, Faculty of Humanities and Social Sciences. Retrieved from https://urn.nsk.hr/urn:nbn:hr:131:920398

Perić, Marija Gabrijela. "Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split." Master's thesis, University of Zagreb, Faculty of Humanities and Social Sciences, 2024. https://urn.nsk.hr/urn:nbn:hr:131:920398

Perić, Marija Gabrijela. "Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split." Master's thesis, University of Zagreb, Faculty of Humanities and Social Sciences, 2024. https://urn.nsk.hr/urn:nbn:hr:131:920398

Perić, M. G. (2024). 'Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split', Master's thesis, University of Zagreb, Faculty of Humanities and Social Sciences, accessed 28 August 2024, https://urn.nsk.hr/urn:nbn:hr:131:920398

Perić MG. Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split [Master's thesis]. Zagreb: University of Zagreb, Faculty of Humanities and Social Sciences; 2024 [cited 2024 August 28] Available at: https://urn.nsk.hr/urn:nbn:hr:131:920398

M. G. Perić, "Istraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split", Master's thesis, University of Zagreb, Faculty of Humanities and Social Sciences, Zagreb, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:131:920398

Metadata
TitleIstraživanje zadovoljstva korisnika Gradske knjižnice Marka Marulića Split
Title (english)User satisfaction study at Marko Marulic City Library in Split
AuthorMarija Gabrijela Perić
MentorTomislav Ivanjko (mentor)
Committee memberIvana Hebrang Grgić (predsjednik povjerenstva)
Committee memberMonika Batur (član povjerenstva)
Committee memberTomislav Ivanjko (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Humanities and Social Sciences
(Department of information and Communication sciences)
Zagreb
Defense date and country2024-05-07, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Library Science
Abstract
Kako bi ostale relevantna čvorišta intelektualnog, kulturnog i obrazovnog života, narodne knjižnice trebaju biti spremne na prilagodbu kako bi zadovoljile promjenjive potrebe svojih korisnika. Provođenje anketa o zadovoljstvu korisnika pomaže knjižnicama da budu usmjerene prema svojim korisnicima, pružajući im usluge koje najbolje odgovaraju njihovim potrebama i željama. Ovaj rad se sastoji od teorijskog i istraživačkog dijela. Teorijski dio daje opis uloge i poslanja narodnih knjižnica kao i pregled knjižničnih usluga i programa. Rad se također dotiče važnosti marketinga knjižničnih usluga, ali i važnosti vrednovanja poslovanja narodnih knjižnica. Istraživački dio rada analizira zadovoljstvo korisnika Gradske knjižnice Marka Marulića Split, najveće i najposjećenije knjižnice u Splitsko-dalmatinskoj županiji. Podaci su prikupljeni putem online ankete na uzorku od 88 korisnika. Rezultati istraživanja daju praktične smjernice za poboljšanje kvalitete knjižničnih usluga s ciljem unaprjeđenja korisničkog zadovoljstva i iskustva.
Abstract (english)
To remain relevant as hubs of intellectual, cultural, and educational life, public libraries should be ready to adapt to meet the changing needs of their patrons. Conducting user satisfaction surveys among patrons helps libraries to be user-oriented, providing services that best suit their needs and desires. This work consists of a theoretical and research part. The theoretical part describes the role and mission of public libraries, as well as an overview of library services and programs. The paper also touches on the importance of marketing library services and assessing the performance of public libraries. The study presented in this paper analyses user satisfaction at Marko Marulić City Library in Split, the largest and most visited library in Split-Dalmatia County. Data were collected through an online survey of a sample of 88 users. The research results provide practical guidelines for improving the quality of library services to enhance user satisfaction and experience.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:131:920398
Study programmeTitle: Information Sciences; specializations in: Archivistics Study, Library Science, Information Sciences (research), Information Sciences (teaching), Museology and heritage management, Informatology
Course: Library Science
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra bibliotekarstva (magistar/magistra bibliotekarstva)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-05-11 16:37:56