prikaz prve stranice dokumenta Marketing putem društvenih mreža
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master's thesis
Marketing putem društvenih mreža
Varaždin: University of Zagreb, Faculty of Organization and Informatics Varaždin, 2015. urn:nbn:hr:211:771036
Plahtarić, Ivana
University of Zagreb
Faculty of Organization and Informatics
Department of Economics

Institutional repository: Faculty of Organization and Informatics - Digital Repository

Cite this document

Plahtarić, I. (2015). Marketing putem društvenih mreža (Master's thesis). Varaždin: University of Zagreb, Faculty of Organization and Informatics. Retrieved from https://urn.nsk.hr/urn:nbn:hr:211:771036

Plahtarić, Ivana. "Marketing putem društvenih mreža." Master's thesis, University of Zagreb, Faculty of Organization and Informatics, 2015. https://urn.nsk.hr/urn:nbn:hr:211:771036

Plahtarić, Ivana. "Marketing putem društvenih mreža." Master's thesis, University of Zagreb, Faculty of Organization and Informatics, 2015. https://urn.nsk.hr/urn:nbn:hr:211:771036

Plahtarić, I. (2015). 'Marketing putem društvenih mreža', Master's thesis, University of Zagreb, Faculty of Organization and Informatics, accessed 21 December 2024, https://urn.nsk.hr/urn:nbn:hr:211:771036

Plahtarić I. Marketing putem društvenih mreža [Master's thesis]. Varaždin: University of Zagreb, Faculty of Organization and Informatics; 2015 [cited 2024 December 21] Available at: https://urn.nsk.hr/urn:nbn:hr:211:771036

I. Plahtarić, "Marketing putem društvenih mreža", Master's thesis, University of Zagreb, Faculty of Organization and Informatics, Varaždin, 2015. Available at: https://urn.nsk.hr/urn:nbn:hr:211:771036

Metadata
TitleMarketing putem društvenih mreža
Title (english)Social media marketing
AuthorIvana Plahtarić
MentorDamir Dobrinić (mentor)
MBZ: 215903
Committee memberStjepan Dvorski
MBZ: 218636
GranterUniversity of Zagreb
Faculty of Organization and Informatics
(Department of Economics)
Varaždin
Defense date and country2015-09-17, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Organization and Informatics
Abstract
Rad je koncipiran u obliku teorijskog dijela u kojem su opisane osnovne karakteristike marketinga, interaktivne komunikacije, internet marketinga i marketinga na društvenim mrežama te drugog dijela, gdje je dan pregled rezultata istraživanja o korištenju društvenih mreža od strane obrta i mikro poduzeća.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:211:771036
Study programmeTitle: Economics of Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomike poduzetništva (magistar/magistra ekonomike poduzetništva)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) icon
Created on2017-01-26 13:20:04