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undergraduate thesis
SEO kao element promotivnog spleta internetskog marketinga
Varaždin: University of Zagreb, Faculty of Organization and Informatics, 2021. urn:nbn:hr:211:498241
Kozić, Vedran
University of Zagreb
Faculty of Organization and Informatics
Department of Economics

Institutional repository: Faculty of Organization and Informatics - Digital Repository

Cite this document

Kozić, V. (2021). SEO kao element promotivnog spleta internetskog marketinga (Undergraduate thesis). Varaždin: University of Zagreb, Faculty of Organization and Informatics. Retrieved from https://urn.nsk.hr/urn:nbn:hr:211:498241

Kozić, Vedran. "SEO kao element promotivnog spleta internetskog marketinga." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2021. https://urn.nsk.hr/urn:nbn:hr:211:498241

Kozić, Vedran. "SEO kao element promotivnog spleta internetskog marketinga." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2021. https://urn.nsk.hr/urn:nbn:hr:211:498241

Kozić, V. (2021). 'SEO kao element promotivnog spleta internetskog marketinga', Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, accessed 11 January 2025, https://urn.nsk.hr/urn:nbn:hr:211:498241

Kozić V. SEO kao element promotivnog spleta internetskog marketinga [Undergraduate thesis]. Varaždin: University of Zagreb, Faculty of Organization and Informatics; 2021 [cited 2025 January 11] Available at: https://urn.nsk.hr/urn:nbn:hr:211:498241

V. Kozić, "SEO kao element promotivnog spleta internetskog marketinga", Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, Varaždin, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:211:498241

Metadata
TitleSEO kao element promotivnog spleta internetskog marketinga
Title (english)SEO as an element of internet marketing promotional mix
AuthorVedran Kozić
MentorIva Gregurec (mentor)
MBZ: 301524
Committee memberDamir Dobrinić (član povjerenstva)
MBZ: 215903
GranterUniversity of Zagreb
Faculty of Organization and Informatics
(Department of Economics)
Varaždin
Defense date and country2021-02-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Organization and Informatics
Abstract
Kao jedan od osnovna dva oblika SEM-a, optimizacija predstavlja onaj neplaćeni dio marketinških aktivnosti koje imaju za cilj što bolje pozicioniranje web stranice u rezultatima pretrage za neki traženi pojam. Ovaj rad pruža teorijski uvid u pojam i značaj optimizacije i dovođenja publike na željeno web mjesto uz pomoć iste. Što je potrebno za dobar SEO te koje su prednosti optimizacije za poduzeće i online korisnike. Sve to će se provući kroz praktični dio rada u kojem će se dobiti bolji uvid u promjenu ovog oblika promotivnog spleta internetskog marketinga.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:211:498241
Study programmeTitle: Information Technology in Business Application
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) poslovne informatike (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) poslovne informatike)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to authenticated users
Terms of useLicence Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) icon
Created on2021-05-06 08:16:09