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undergraduate thesis
Utjecaj internet marketinga na formiranje čovjeka kao potrošača
Varaždin: University of Zagreb, Faculty of Organization and Informatics Varaždin, 2014. urn:nbn:hr:211:597658
Grgača, Gabrijela
University of Zagreb
Faculty of Organization and Informatics
Department of Economics

Institutional repository: Faculty of Organization and Informatics - Digital Repository

Cite this document

Grgača, G. (2014). Utjecaj internet marketinga na formiranje čovjeka kao potrošača (Undergraduate thesis). Varaždin: University of Zagreb, Faculty of Organization and Informatics. Retrieved from https://urn.nsk.hr/urn:nbn:hr:211:597658

Grgača, Gabrijela. "Utjecaj internet marketinga na formiranje čovjeka kao potrošača." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2014. https://urn.nsk.hr/urn:nbn:hr:211:597658

Grgača, Gabrijela. "Utjecaj internet marketinga na formiranje čovjeka kao potrošača." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2014. https://urn.nsk.hr/urn:nbn:hr:211:597658

Grgača, G. (2014). 'Utjecaj internet marketinga na formiranje čovjeka kao potrošača', Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, accessed 10 July 2024, https://urn.nsk.hr/urn:nbn:hr:211:597658

Grgača G. Utjecaj internet marketinga na formiranje čovjeka kao potrošača [Undergraduate thesis]. Varaždin: University of Zagreb, Faculty of Organization and Informatics; 2014 [cited 2024 July 10] Available at: https://urn.nsk.hr/urn:nbn:hr:211:597658

G. Grgača, "Utjecaj internet marketinga na formiranje čovjeka kao potrošača", Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, Varaždin, 2014. Available at: https://urn.nsk.hr/urn:nbn:hr:211:597658

Metadata
TitleUtjecaj internet marketinga na formiranje čovjeka kao potrošača
Title (english)The impact of Internet marketing on consumer formation
AuthorGabrijela Grgača
MentorIva Gregurec (mentor)
MBZ: 301524
Committee memberDamir Dobrinić
MBZ: 215903
GranterUniversity of Zagreb
Faculty of Organization and Informatics
(Department of Economics)
Varaždin
Defense date and country2014-09-25, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Organization and Informatics
Abstract
U radu su proučene poveznice između marketinga, interneta i ponašanja potrošača. Utvrđeno je što se promijenilo u ponašanju potrošača u slijed izloženosti različitim oblicima internetskog marketinga. Laka dostupnosti informacija i mnogobrojnih proizvoda sa različitih tržišta različito utječu na navike potrošača, što će se prikazati proučavanjem socioloških, psiholoških i drugih čimbenika.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:211:597658
Study programmeTitle: Business Systems
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) informatike (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) informatike)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) icon
Created on2017-01-26 08:17:14