The true crime genre has become a ubiquitous and intriguing phenomenon in the media industry. This thesis explores the fascination of media audiences with this genre, focusing on psychological and sociological aspects and thus aims to understand the motives behind the audience's consumption of true crime, the role of media in its popularity, and potential negative consequences. Through literature analysis and a survey-based study, this thesis provides insights into the complex dynamics between the audience, media, and true crime content. The main conclusion is that curiosity about the psychology of criminals and their motivations is the primary reason for the audience's fascination with the true crime genre. Despite being aware of media sensationalism, respondents still find allure in true crime content. The genre's immense popularity is linked to social media platforms and documentaries, while the future research could focus on examining the impact of true crime content on the perception of real-life crimes and the mental well-being of the audience. This study serves as a foundation for further discussion on the implications of the true crime phenomenon and emphasizes the need for responsible media practices within the genre.