prikaz prve stranice dokumenta Aromatherapy as a new way of promoting health and well-being in Croatia
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undergraduate thesis
Aromatherapy as a new way of promoting health and well-being in Croatia
Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management, 2020. urn:nbn:hr:191:601183
Ostojić, Mia
University of Rijeka
Faculty of Tourism and Hospitality Management

Institutional repository: Repository of Faculty of Tourism and Hospitality Management

Cite this document

Ostojić, M. (2020). Aromatherapy as a new way of promoting health and well-being in Croatia (Undergraduate thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:601183

Ostojić, Mia. "Aromatherapy as a new way of promoting health and well-being in Croatia." Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2020. https://urn.nsk.hr/urn:nbn:hr:191:601183

Ostojić, Mia. "Aromatherapy as a new way of promoting health and well-being in Croatia." Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2020. https://urn.nsk.hr/urn:nbn:hr:191:601183

Ostojić, M. (2020). 'Aromatherapy as a new way of promoting health and well-being in Croatia', Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 17 July 2024, https://urn.nsk.hr/urn:nbn:hr:191:601183

Ostojić M. Aromatherapy as a new way of promoting health and well-being in Croatia [Undergraduate thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2020 [cited 2024 July 17] Available at: https://urn.nsk.hr/urn:nbn:hr:191:601183

M. Ostojić, "Aromatherapy as a new way of promoting health and well-being in Croatia", Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:191:601183

Metadata
TitleAromatherapy as a new way of promoting health and well-being in Croatia
Title (croatian)Aromaterapija kao novi način promicanja zdravlja i blagostanja u Hrvatskoj
AuthorMia Ostojić
MentorAdriana Jelušić (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2020-09-21, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
The aroma-therapeutic practices and products have been known since the beginning of the Western civilization, but only in the modern world, this has been branded and is now signifying for a specific set of meanings on the contemporary global market. These meanings are all rooted in what is known as well-being culture (or lifestyle), an aspect of economy which is exponentially growing throughout the past ten years. The industry of well-being also entails the aromatherapy industry which particularly revolves around essential oils. The paper brings the definition and varieties of aroma-therapeutic practices, their historical overview and contemporary state, with the respect to the growing well-being industry. A special focus is given to the Croatian Aromatherapy market and the way it promotes not only wellbeing (culture), but actually invites a new form of consumerism characteristic for the so-called Digital Era. The paper brings a brief overview of the characteristics and the marketing practices in Croatian aromatherapy market today.
Keywords
Languageenglish
URN:NBNurn:nbn:hr:191:601183
Study programmeTitle: Business Economics in Tourism and Hospitality; moduls: Entrepreneurship in Tourism and Hospitality, Tourism Management, Hospitality Management, International Tourism and Hospitality Management, Event and Leisure Management; specializations in: Entrepreneurship in Tourism and Hospitality, Tourism Management, Hospitality Management, International Tourism and Hospitality Management,, Event and Leisure Management, OPATIJA
Course: Tourism Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-03-26 13:31:32