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master's thesis
Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor
Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. urn:nbn:hr:191:315521
Vuko, Doris
University of Rijeka
Faculty of Tourism and Hospitality Management

Institutional repository: Repository of Faculty of Tourism and Hospitality Management

Cite this document

Vuko, D. (2021). Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:315521

Vuko, Doris. "Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:315521

Vuko, Doris. "Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:315521

Vuko, D. (2021). 'Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 28 November 2024, https://urn.nsk.hr/urn:nbn:hr:191:315521

Vuko D. Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2021 [cited 2024 November 28] Available at: https://urn.nsk.hr/urn:nbn:hr:191:315521

D. Vuko, "Analiza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:191:315521

Metadata
TitleAnaliza kvalitete restoranske ponude Splitsko-dalmatinske županije na temelju mobilne aplikacije Tripadvisor
Title (english)Quality Analysis of the Restaurant Offer of the Split-Dalmatia County Based on the Mobile Application Tripadvisor
AuthorDoris Vuko
MentorSlobodan Ivanović (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2021-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Kroz teorijski dio rada definiraju se obilježja, značajke i odrednice ugostiteljstva, te se ističe opći presjek Splitsko – dalmatinske županije. Također, teoretski se naglašavaju vrste ugostiteljskih objekata iz skupine „restorani“ Splitsko – dalmatinske županije, te se određuje njihova kvaliteta i pozicioniranje na tržištu restoranske ponude. Središnji dio rada ističe osobitosti, smjernice i sastavnice internetskog portala Tripadvisor, kao i kvaliteta restoranske ponude Splitsko-dalmatinske županije po standardima TripAdvisora. U tom kontekstu se nastoji detaljnije analizirati i obrazložiti problematika u razlici određivanja opće propisane kvalitete i one kvalitete koju zagovara internetski portal Tripadvisor na svojim služnenim aplikacijama. Poseban naglasak u ovom radu čine rezultati anketnih upitnika na temu: „Pravovaljanost, vjerodostojnost i kvaliteta restoranske ponude Splitsko – dalmatinske županije na temelju mobilne aplikacije Tripadvisor“, što ujedno nastoji približiti percipiranje i tumačenje ovog portala od strane strukovno obrazovnog kadra i pojedinaca koji se koriste Tripadvisor aplikacijom bez obzira na obrazovnu strukturu. U radu se potvrđuju postavljene hipoteze o tome da Tripadvisor čini pravovaljanu i vjerodostojnu internetsku platformu koja se u budućem razdoblju nastoji percipirati kao poseban standard određivanja kvalitete restoranske ponude na turističkom tržištu.
Abstract (english)
Through the theoretical part of the paper, the characteristics, features and determinants of hospitality industry are defined. General informations about the Split - Dalmatia County are emphasized and thoroughly explained. Also, the types of catering facilities from the group "restaurants" of the Split-Dalmatia County theoretically emphasized as well as quality and positioning on the market of restaurant offer. The middle part of the paper highlights the features, guidelines and composition of the Internet portal Tripadvisor, as well as the quality of restaurant offers in the Split-Dalmatia County according to the standards of TripAdvisor. In this context, we try to analyze and explain in more detail the problems in the differences between the determination of generally prescribed qualities and the quality advocated by the Internet portal Tripadvisor in its official applications. Special emphasis in this paper is made by the results of survey inquiries on the topic: "Validity, credibility and quality of restaurant offers in Split-Dalmatia County based on mobile applications Tripadvisor", which also seeks to approximate the perception and interpretation of this portal by professionals and individuals who use Tripadvisor application regardless of educational structure. The paper confirms the hypotheses that Tripadvisor is a valid and credible online platform which in the future may seek to be perceived as a special standard for determining the quality of restaurant offer in the tourism market.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:191:315521
Study programmeTitle: Management in tourism
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-08-24 08:12:58