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undergraduate thesis
The Impact of Artificial Intelligence on Business Processes
Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management, 2024. urn:nbn:hr:191:822018
Kavaj, Sara Ana
University of Rijeka
Faculty of Tourism and Hospitality Management

Institutional repository: Repository of Faculty of Tourism and Hospitality Management

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Kavaj, S. A. (2024). The Impact of Artificial Intelligence on Business Processes (Undergraduate thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:822018

Kavaj, Sara Ana. "The Impact of Artificial Intelligence on Business Processes." Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2024. https://urn.nsk.hr/urn:nbn:hr:191:822018

Kavaj, Sara Ana. "The Impact of Artificial Intelligence on Business Processes." Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2024. https://urn.nsk.hr/urn:nbn:hr:191:822018

Kavaj, S. A. (2024). 'The Impact of Artificial Intelligence on Business Processes', Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 20 January 2025, https://urn.nsk.hr/urn:nbn:hr:191:822018

Kavaj SA. The Impact of Artificial Intelligence on Business Processes [Undergraduate thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2024 [cited 2025 January 20] Available at: https://urn.nsk.hr/urn:nbn:hr:191:822018

S. A. Kavaj, "The Impact of Artificial Intelligence on Business Processes", Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:191:822018

Metadata
TitleThe Impact of Artificial Intelligence on Business Processes
Title (croatian)Utjecaj umjetne inteligencije na poslovne procese
AuthorSara Ana Kavaj
MentorDaniel Dragičević (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2024-09-18, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
The growing integration of artificial intelligence (AI) into various aspects of human life and business has led to its widespread influence across different sectors. Therefore, this paper explores the deep impact that AI has on business operations and management practices, recognizing that its influence surpasses just altering the way people live. Existing studies have already demonstrated the significant influences of AI on business processes, and this paper presents real-world examples to demonstrate these findings. Using this information as a foundation, the paper further analyses the extent to which AI's influence spread through different industries, with an additional focus on the Republic of Croatia as a member of the European Union. The research investigates the country's progress through the years, and tendencies to adopt smart solutions and compares it to European trends. The study reveals notable deviations in the implementation of AI within business processes in Croatia, which can be attributed to differences in market structures and the hesitation of entrepreneurs to fully trust the accuracy of data generated by AI tools.
Abstract (croatian)
Rastuća integracija umjetne inteligencije (UI) u različite aspekte ljudskog života i poslovanje, dovela je do njenog širokog utjecaja u različitim sektorima. Iz tog razloga ovaj rad istražuje duboki utjecaj koji umjetna inteligencija ima na poslovne operacije i prakse menadžmenta, prepoznajući da njen utjecaj nadilazi mijenjanje načina ljudskog života. Postojeće studije već su pokazale značajan utjecaj umjetne inteligencije na poslovne procese, a ovaj rad predstavlja primjere iz stvarnog svijeta koji potvrđuju te pronalaske. Koristeći te informacije kao temelj, u radu se dalje analizira koliko se utjecaj umjetne inteligencije proširio kroz različite industrije, s dodatnim fokusom na Republiku Hrvatsku kao članicu Europske unije. Istraživanje istražuje napredak države kroz godine i tendencije u usvajanju pametnih rješenja te ih uspoređuje s europskim trendovima. Studija otkriva značajna odstupanja u implementaciji umjetne inteligencije unutar poslovnih procesa u Hrvatskoj, što se može pripisati razlici u tržišnoj strukturi i oklijevanju poduzetnika po pitanju povjerenja u točnost podataka generiranih UI alatima
Keywords
Keywords (croatian)
Languageenglish
URN:NBNurn:nbn:hr:191:822018
Study programmeTitle: Business Administration in Tourism and Hospitality Management; moduls: Entrepreneurship in Tourism and Hospitality, Tourism Management, Hospitality Management, International Tourism and Hospitality Management, Event and Leisure Management; specializations in: Entrepreneurship in Tourism and Hospitality, Tourism Management, Hospitality Management, International Tourism and Hospitality Management, Event and Leisure Management, Entrepreneurship in Tourism and Hospitality; Tourism Management; Hospitality Management; International Tourism and Hospitality Management; Event and Leisure Management
Course: Hospitality Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence Attribution 4.0 International (CC BY 4.0) icon
Created on2024-09-09 13:35:39