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master's thesis
Dizajn političkih poruka
Zagreb: University of Zagreb, Faculty of Graphic Arts, 2008. urn:nbn:hr:216:847594
Herceg, Ivan
University of Zagreb
Faculty of Graphic Arts

Institutional repository: Faculty of Graphic Arts Repository

Cite this document

Herceg, I. (2008). Dizajn političkih poruka (Master's thesis). Zagreb: University of Zagreb, Faculty of Graphic Arts. Retrieved from https://urn.nsk.hr/urn:nbn:hr:216:847594

Herceg, Ivan. "Dizajn političkih poruka." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2008. https://urn.nsk.hr/urn:nbn:hr:216:847594

Herceg, Ivan. "Dizajn političkih poruka." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2008. https://urn.nsk.hr/urn:nbn:hr:216:847594

Herceg, I. (2008). 'Dizajn političkih poruka', Master's thesis, University of Zagreb, Faculty of Graphic Arts, accessed 19 December 2024, https://urn.nsk.hr/urn:nbn:hr:216:847594

Herceg I. Dizajn političkih poruka [Master's thesis]. Zagreb: University of Zagreb, Faculty of Graphic Arts; 2008 [cited 2024 December 19] Available at: https://urn.nsk.hr/urn:nbn:hr:216:847594

I. Herceg, "Dizajn političkih poruka", Master's thesis, University of Zagreb, Faculty of Graphic Arts, Zagreb, 2008. Available at: https://urn.nsk.hr/urn:nbn:hr:216:847594

Metadata
TitleDizajn političkih poruka
AuthorIvan Herceg
MentorJesenka Pibernik (mentor)
Committee memberJesenka Pibernik (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Graphic Arts
Zagreb
Defense date and country2008-03, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Abstract
Diplomski rad obrađuje temu dizajna političkih poruka. Riječ je o oblikovanju vizualnih komunikacija s primarnom i nedvosmislenom političkom porukom tj. o grafi čkom dizajnu u službi političke komunikacije. Naglasak je stavljen na državna uređenja i političke sustave u kojima je egzistirala Hrvatska ideja u periodu 20st. odnosno načinu na koji se politička poruka formira u totalitarnom jednopartijskom i demokratskom pluralističkom društvu. Dat je svojevrsni pregled najzanimljivijih poruka pojedinih razdoblja. Naglasak je također na oblikovanju tiskanih komunikacija i to prije svega plakatu kao najsnažnijem te najučestalijem tiskovnom mediju prenošenja političkih poruka. Također se daje osvrt na pitanja propagande, ratne propagande, političkog marketinga i promidžbe kao ključnih elemenata za shvaćanje biti poruke a posebna pažnja posvećena je vizualnom identitetu parlamentarnih stranaka koji u demokratskom društvu predstavlja neposrednu i permanentnu poruku usmjerenu na biračko tijelo.
Abstract (english)
The paper deals with designing a political message. It deals with political visual communications and political graphic design. It refers to different political systems in which the Croatian idea exists during 20th century and also the way that political message forms itself in totalitaristic and pluralisticdemocratic systems. Paper contains a view of most important political messages during four different periods. Focus is put on designing a printing communications especially poster as a central and most used printing media for presenting political messages. It also refers to questions regarding propaganda, war propaganda and political marketing as crucial and important questions for understanding the way that message works in different systems. And fi nally, paper deals with visual identity of Croatian political parties because it presents closest and also permanent political visual message in democratic society.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:216:847594
Study programmeTitle: Graphic technology; specializations in: Graphic technology, Design of graphic products
Course: Graphic technology
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
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Created on2024-04-17 10:41:16