prikaz prve stranice dokumenta Pojava i značenje logotipa u neverbalnoj komunikaciji
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master's thesis
Pojava i značenje logotipa u neverbalnoj komunikaciji
Zagreb: University of Zagreb, Faculty of Graphic Arts, 2008. urn:nbn:hr:216:397384
Zorić, Filip
University of Zagreb
Faculty of Graphic Arts

Institutional repository: Faculty of Graphic Arts Repository

Cite this document

Zorić, F. (2008). Pojava i značenje logotipa u neverbalnoj komunikaciji (Master's thesis). Zagreb: University of Zagreb, Faculty of Graphic Arts. Retrieved from https://urn.nsk.hr/urn:nbn:hr:216:397384

Zorić, Filip. "Pojava i značenje logotipa u neverbalnoj komunikaciji." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2008. https://urn.nsk.hr/urn:nbn:hr:216:397384

Zorić, Filip. "Pojava i značenje logotipa u neverbalnoj komunikaciji." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2008. https://urn.nsk.hr/urn:nbn:hr:216:397384

Zorić, F. (2008). 'Pojava i značenje logotipa u neverbalnoj komunikaciji', Master's thesis, University of Zagreb, Faculty of Graphic Arts, accessed 19 December 2024, https://urn.nsk.hr/urn:nbn:hr:216:397384

Zorić F. Pojava i značenje logotipa u neverbalnoj komunikaciji [Master's thesis]. Zagreb: University of Zagreb, Faculty of Graphic Arts; 2008 [cited 2024 December 19] Available at: https://urn.nsk.hr/urn:nbn:hr:216:397384

F. Zorić, "Pojava i značenje logotipa u neverbalnoj komunikaciji", Master's thesis, University of Zagreb, Faculty of Graphic Arts, Zagreb, 2008. Available at: https://urn.nsk.hr/urn:nbn:hr:216:397384

Metadata
TitlePojava i značenje logotipa u neverbalnoj komunikaciji
AuthorFilip Zorić
MentorJesenka Pibernik (mentor)
Committee memberJesenka Pibernik (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Graphic Arts
Zagreb
Defense date and country2008-07, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Abstract
Diplomski rad obrađuje temu pojave i značenja logotipa u neverbalnoj komunikaciji. Riječ je o počecima oblikovanja vizualnih komunikacija koji su svoj vrhunac postigli u današnje doba. Naglasak je stavljen na vizualnu prezentaciju identiteta kroz logotip. Dat je svojevrsni pregled preteče suvremenog logotipa kroz povijest, te evolucije najzanimljivijih logotipa najvećih kompanija. Prikazani su mnogi primjeri svjetski prepoznatih logotipa kao i najpoznatijih hrvatskih, te primjeri oblikovanja i dizajna dobrog i lošeg logotipa.
Abstract (english)
This thesis explores the appearance and the meaning of logo's in non-verbal communication. It is about the forming of visual communication that has reached its peak at present time. The emphasis is on visual presentation of identity through logotype. This thesis provides information on the predecessors of the modern logotype throughout the history and also the evolution of the biggest companies most interesting logotypes. The thesis shows many examples of world famous logotypes as well as famous croatian logotypes and also examples of design and development of a good and bad logotype.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:216:397384
Study programmeTitle: Graphic technology; specializations in: Graphic technology, Design of graphic products
Course: Graphic technology
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
Terms of useLicence In copyright icon
Created on2024-04-17 10:41:27