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master's thesis
Komparativni odnosi tiskanih i e-izdanja tematskih časopisa
Zagreb: University of Zagreb, Faculty of Graphic Arts, 2014. urn:nbn:hr:216:260652
Turanjanin, Maja
University of Zagreb
Faculty of Graphic Arts

Institutional repository: Faculty of Graphic Arts Repository

Cite this document

Turanjanin, M. (2014). Komparativni odnosi tiskanih i e-izdanja tematskih časopisa (Master's thesis). Zagreb: University of Zagreb, Faculty of Graphic Arts. Retrieved from https://urn.nsk.hr/urn:nbn:hr:216:260652

Turanjanin, Maja. "Komparativni odnosi tiskanih i e-izdanja tematskih časopisa." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2014. https://urn.nsk.hr/urn:nbn:hr:216:260652

Turanjanin, Maja. "Komparativni odnosi tiskanih i e-izdanja tematskih časopisa." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2014. https://urn.nsk.hr/urn:nbn:hr:216:260652

Turanjanin, M. (2014). 'Komparativni odnosi tiskanih i e-izdanja tematskih časopisa', Master's thesis, University of Zagreb, Faculty of Graphic Arts, accessed 25 July 2024, https://urn.nsk.hr/urn:nbn:hr:216:260652

Turanjanin M. Komparativni odnosi tiskanih i e-izdanja tematskih časopisa [Master's thesis]. Zagreb: University of Zagreb, Faculty of Graphic Arts; 2014 [cited 2024 July 25] Available at: https://urn.nsk.hr/urn:nbn:hr:216:260652

M. Turanjanin, "Komparativni odnosi tiskanih i e-izdanja tematskih časopisa", Master's thesis, University of Zagreb, Faculty of Graphic Arts, Zagreb, 2014. Available at: https://urn.nsk.hr/urn:nbn:hr:216:260652

Metadata
TitleKomparativni odnosi tiskanih i e-izdanja tematskih časopisa
AuthorMaja Turanjanin
MentorNikola Mrvac (mentor)
Committee memberKlaudio Pap (član povjerenstva)
Committee memberNikola Mrvac (član povjerenstva)
Committee memberIvana Žiljak-Stanimirović (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Graphic Arts
Zagreb
Defense date and country2014-7-17, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Abstract
Pojavom i sve većom upotrebom modernih tehnologija, otvorilo se šire trţište za prodaju i distribuciju časopisa. Oni više nisu samo tiskani medij, već postaju multimedijalni i elektronički, od kojeg korisnik ţeli veću interaktivnost i dostupnost. Pametni mobiteli i tablet računala pokazala su se kao plodno tlo za novi oblik tematskih časopisa - korisnik im moţe pristupiti svugdje, te prolistati kada god to prohtje. Elektronička verzija iskorištava sve prednosti modernih tehnologija, te objedinjuje multimediju, interaktivnost i dinamiku. U ovom diplomskom radu istraţuju se parametri koji utječu na odabir časopisa, kao i u kojem omjeru i koliko je tiskani časopis zadrţao prednost ispred elektroničkog. Na temelju dobivenih rezultata ankete koja se provodila preko društvenih mreţa na uzorku od 110 ljudi, dobili su se rezultati koji daju uvid u ponašanje prilikom kupnje i čitanja tematskih časopisa, kao i preferencije koje se tiču tiskanog ili elektroničkog izdanja. Na kraju istraţivanja dobile su se smjernice o kretanju tiskanog, kao i elektroničkog časopisa kod nekoliko dobnih skupina, stručne spreme i preferencija.
Abstract (english)
With the appearance and increasing usage of modern technologies, wide market was opened up for sale and distribution of the magazines. They are no longer just a print medium, they are becoming multimedial and electronic, from which user wants greater interactivity and accessibility. Smart phones and tablet computers have proved to be fertile ground for a new form of thematic magazine - users can access them anywhere and browse whenever they feel like it. An electronic version takes advantage of all the benefits of modern technology, and integrates multimedia, interactivity and dynamics. This thesis investigates the parameters that influence the selection of magazines, as well as the ratios and how the print magazines kept precedence over electronic. Based on the results of the survey, which was carried out through social networks on a sample of 110 people, accumulated results give insight into the behavior when buying and reading themed magazines, as well as preferences regarding print and electronic editons. At the end of the study, there will be given guidelines on the movement of printed and electronic magazines in several age groups, qualifications and preferences.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:216:260652
Study programmeTitle: Graphic technology; specializations in: Graphic technology, Design of graphic products
Course: Graphic technology
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
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Created on2024-04-18 20:10:30