prikaz prve stranice dokumenta Promotivni video materijal sa kinetičkom tipografijom
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master's thesis
Promotivni video materijal sa kinetičkom tipografijom
Zagreb: University of Zagreb, Faculty of Graphic Arts, 2014. urn:nbn:hr:216:121198
Noll, Ksenija
University of Zagreb
Faculty of Graphic Arts

Institutional repository: Faculty of Graphic Arts Repository

Cite this document

Noll, K. (2014). Promotivni video materijal sa kinetičkom tipografijom (Master's thesis). Zagreb: University of Zagreb, Faculty of Graphic Arts. Retrieved from https://urn.nsk.hr/urn:nbn:hr:216:121198

Noll, Ksenija. "Promotivni video materijal sa kinetičkom tipografijom ." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2014. https://urn.nsk.hr/urn:nbn:hr:216:121198

Noll, Ksenija. "Promotivni video materijal sa kinetičkom tipografijom ." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2014. https://urn.nsk.hr/urn:nbn:hr:216:121198

Noll, K. (2014). 'Promotivni video materijal sa kinetičkom tipografijom ', Master's thesis, University of Zagreb, Faculty of Graphic Arts, accessed 15 November 2024, https://urn.nsk.hr/urn:nbn:hr:216:121198

Noll K. Promotivni video materijal sa kinetičkom tipografijom [Master's thesis]. Zagreb: University of Zagreb, Faculty of Graphic Arts; 2014 [cited 2024 November 15] Available at: https://urn.nsk.hr/urn:nbn:hr:216:121198

K. Noll, "Promotivni video materijal sa kinetičkom tipografijom ", Master's thesis, University of Zagreb, Faculty of Graphic Arts, Zagreb, 2014. Available at: https://urn.nsk.hr/urn:nbn:hr:216:121198

Metadata
TitlePromotivni video materijal sa kinetičkom tipografijom
AuthorKsenija Noll
MentorTajana Koren (mentor)
Committee memberMaja Strgar Kurečić (član povjerenstva)
Committee memberTajana Koren Ivančević (član povjerenstva)
Committee memberAnte Poljičak (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Graphic Arts
Zagreb
Defense date and country2014-9-23, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Abstract
Kinetička tipografija je metoda animacije koja se sastoji od teksta u pokretu, kojeg može pratiti glazba i/ili glas te slika. U ovom radu govorit će se o kinetičkoj tipografiji kao načinu komunikacije u vizualnom obliku. Napravljen je pregled razvoja i karakteristika pokretne tipografije te je objašnjena njena primjena, važnost i komunikacijski utjecaj koji ima na čitatelja. U sklopu ovog rada izrađen je video sa kinetičkom tipografijom u programu „Adobe After Effects“. Video je napravljen kako bi se ispitala reakcija na njega ispitne grupe putem internet ankete. Prikupljeni rezultati ankete su grafički prikazani i objašnjeni su utjecaji koji video uradak ima na primatelja poruke i kolike su mogućnosti i prednosti korištenja pokretne tipografije u svrhu promocije.
Abstract (english)
Kinetic typography is a method of animation consisting of moving text, followed by the music and / or voice and image. This paper is about kinetic typography as a type of visual communication. A review of the development and the characteristics of kinetic typography is made and. Paper also explains the usage of it as well as the impact that it has on the reader. A video with kinetic typography was made in „Adobe After Effects“ as a part of the work. The video was made to test the reaction of the test group via Internet survey. The collected survey results are graphically presented and the impact of the recorded video is explained, as well as the message that it sends and what are the possibilities and advantages of using kinetic typography in the marketing.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:216:121198
Study programmeTitle: Graphic technology; specializations in: Graphic technology, Design of graphic products
Course: Graphic technology
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
Terms of useLicence In copyright icon
Created on2024-04-18 20:13:52