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master's thesis
Granica isplativosti izrade definirane meko uvezane knjige
Zagreb: University of Zagreb, Faculty of Graphic Arts, 2015. urn:nbn:hr:216:875056
Majkić, Danijela
University of Zagreb
Faculty of Graphic Arts

Institutional repository: Faculty of Graphic Arts Repository

Cite this document

Majkić, D. (2015). Granica isplativosti izrade definirane meko uvezane knjige (Master's thesis). Zagreb: University of Zagreb, Faculty of Graphic Arts. Retrieved from https://urn.nsk.hr/urn:nbn:hr:216:875056

Majkić, Danijela. "Granica isplativosti izrade definirane meko uvezane knjige." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2015. https://urn.nsk.hr/urn:nbn:hr:216:875056

Majkić, Danijela. "Granica isplativosti izrade definirane meko uvezane knjige." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2015. https://urn.nsk.hr/urn:nbn:hr:216:875056

Majkić, D. (2015). 'Granica isplativosti izrade definirane meko uvezane knjige', Master's thesis, University of Zagreb, Faculty of Graphic Arts, accessed 15 November 2024, https://urn.nsk.hr/urn:nbn:hr:216:875056

Majkić D. Granica isplativosti izrade definirane meko uvezane knjige [Master's thesis]. Zagreb: University of Zagreb, Faculty of Graphic Arts; 2015 [cited 2024 November 15] Available at: https://urn.nsk.hr/urn:nbn:hr:216:875056

D. Majkić, "Granica isplativosti izrade definirane meko uvezane knjige", Master's thesis, University of Zagreb, Faculty of Graphic Arts, Zagreb, 2015. Available at: https://urn.nsk.hr/urn:nbn:hr:216:875056

Metadata
TitleGranica isplativosti izrade definirane meko uvezane knjige
AuthorDanijela Majkić
MentorIgor Zjakić (mentor)
Committee memberIrena Bates (član povjerenstva)
Committee memberIgor Zjakić (član povjerenstva)
Committee memberDubravko Banić (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Graphic Arts
Zagreb
Defense date and country2015-10-7, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Abstract
U općem trendu digitalizacije digitalni tisak je sve prisutnije rješenje u grafičkoj industriji. Osnovna je karakteristika digitalnog tiska nizak fiksni trošak, te stoga predstavlja idealan izbor za tisak malih naklada ili većeg broja varijabilnih naklada. Tehnika ofsetnog tiska nije ekonomična za tisak malih naklada, može se reći da je prilično i skupa. Zbog lakše tehnološke implementacije digitalnog tiska, dolazi do drastičnog odstupanja cijena u grafičkoj proizvodnji, danas mnogi nude usluge digitalnog tiska i ako ne posjeduju adekvatnu tehnologiju. Cilj je rada analizirati stanje na tržištu usporedbom stvarno dobivenih ponuda sa teoretskom ponudom dobivenom po metodologiji koja se koristi u sklopu kolegija TVUN na Grafičkom fakultetu u Zagrebu. Ista metodologija korištena je i za dobivanje teoretskih granica isplativosti s obzirom na nakladu i opseg.
Abstract (english)
In the general trend of digitalization, digital print is more common solution in graphic industry. Basic feature of digital print is low fix cost, and therefore presents ideal choice for printig small editions or a larger number of variable editions. The technique of offset printing is not econimic for printig small editions, moreover, it's pretty expensive. Because of easier technological implementation of digital print, there are drastic deviations of prices in graphic production, because today everybody is offering service of digital printing, although they don't have the adequate technology. The aim of work is to analize market situation, comparing actually received tenders with theoretic tenders obtained by the methodology that is used on the TVUN course on the Faculty of graphic arts in Zagreb. The same metodology is used for getting the theoretical limit of profitability regarding editions and range.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:216:875056
Study programmeTitle: Graphic technology; specializations in: Graphic technology, Design of graphic products
Course: Graphic technology
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-04-18 20:59:19