prikaz prve stranice dokumenta Amblemi institucija Republike Hrvatske
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master's thesis
Amblemi institucija Republike Hrvatske
Zagreb: University of Zagreb, Faculty of Graphic Arts, 2021. urn:nbn:hr:216:630417
Blagojević, Nemanja
University of Zagreb
Faculty of Graphic Arts

Institutional repository: Faculty of Graphic Arts Repository

Cite this document

Blagojević, N. (2021). Amblemi institucija Republike Hrvatske (Master's thesis). Zagreb: University of Zagreb, Faculty of Graphic Arts. Retrieved from https://urn.nsk.hr/urn:nbn:hr:216:630417

Blagojević, Nemanja. "Amblemi institucija Republike Hrvatske." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2021. https://urn.nsk.hr/urn:nbn:hr:216:630417

Blagojević, Nemanja. "Amblemi institucija Republike Hrvatske." Master's thesis, University of Zagreb, Faculty of Graphic Arts, 2021. https://urn.nsk.hr/urn:nbn:hr:216:630417

Blagojević, N. (2021). 'Amblemi institucija Republike Hrvatske', Master's thesis, University of Zagreb, Faculty of Graphic Arts, accessed 30 June 2024, https://urn.nsk.hr/urn:nbn:hr:216:630417

Blagojević N. Amblemi institucija Republike Hrvatske [Master's thesis]. Zagreb: University of Zagreb, Faculty of Graphic Arts; 2021 [cited 2024 June 30] Available at: https://urn.nsk.hr/urn:nbn:hr:216:630417

N. Blagojević, "Amblemi institucija Republike Hrvatske", Master's thesis, University of Zagreb, Faculty of Graphic Arts, Zagreb, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:216:630417

Metadata
TitleAmblemi institucija Republike Hrvatske
AuthorNemanja Blagojević
MentorDaria Mustić (mentor)
Committee memberJurica Dolić (član povjerenstva)
Committee memberDaria Mustić (član povjerenstva)
Committee memberJosip Bota (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Graphic Arts
Zagreb
Defense date and country2021-7-15, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Abstract
Amblemi su sastavni dio komunikacije nekih institucija sa graĊanstvom te se podrazumijevaju kao prvi vizualni element s kojim se korisnik susretne kad posjeti sluţbene stranice neke institucije ili općenito u svakodnevnom ţivotu. Korištenjem struĉnih i znanstvenih izvora navedene su karakteristike vizualnih identiteta te kako su se oni razvijali kroz vrijeme. U teorijskom dijelu rada obraĊuju se osnove oblikovanja vizualnog identiteta koje se tiĉu temeljnih stavki vizualnog identiteta odnosno oblika, boje i tipografije koja se nalazi u samom amblemu i predstavljaju doticajnu toĉku s kojom se osoba kojoj je taj vizualni identitet upućen prvotno susretne. U istraţivaĉkom dijelu rada provedena je anketa kojom se došlo do saznanja u kojoj mjeri se poklapaju rezultati istraţivanja sa prethodno utvrĊenim teorijskim postavkama – pod ĉime se misli kako odabir boja i oblika utjeĉe na percepciju osobe.
Abstract (english)
Emblems are an integral part of the communication of some institutions with citizens and are understood as the first visual element that the user encounters when visiting the official website of an institution or in general in everyday life. Using professional and scientific sources, the characteristics of visual identities and how they have evolved are stated. The theoretical part of the paper deals with the basics of visual identity formation that concern the basic items of visual identity, ie the shape, colour and typography that is in the emblem itself and represent the point of contact with which the person to whom this visual identity is addressed first encounters. In the research part of the paper, a survey was conducted to find out to what extent the results of the research match the previously established theoretical assumptions - which means how the choice of colours and shapes affects a person's perception.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:216:630417
Study programmeTitle: Graphic technology; specializations in: Graphic technology, Design of graphic products
Course: Graphic technology
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije (sveučilišni/a magistar/magistra inženjer/inženjerka grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
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Created on2024-04-18 23:40:47