In this paper author contemplates how myths about women in position of power throughout history arise and how they survive in modern society. Myths about Manduša, Black Queen and Blood Countess are used as examples. The paper attempts to show which circumstances affect creation of those myths by studying oral traditions, historical literature and works of art. Comparative-analytic overview and interdisciplinary comparison are used to provide insight in ways in which modern society commemorates chosen mythological discourses and to what extent are they present in society. It is also considered how much myths based on historical figures correspond with their own tradition and how much with historical reality. Manduša is idealized fictional hero to whose commemoration was more contributed by Marija Jurić Zagorka’s novel Daughter of the Lotrščak than by the town with whose myth her story is intertwined with. On the other hand, Black Queen and Blood Countess are used as example of how attractive mystical and dark myths about beautiful women in position of social power can be. Historical circumstances have served as an ideal foundation for creation of myths based on the lives of Barbara of Cilli and Elizabeth Bathory, so much that their stories intrigue the imagination of many to this day. Moreover, advertising of the Medvedgrad fortress based on Black Queen’s myth and revision efforts of the case of Elizabeth Bathory point to the attractiveness of myths as well as their possibility to take on new functions in society like those of touristic attractions.