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master's thesis
Mladi i virtualni izazovi na društvenim mrežama
Zagreb: University of Zagreb, Faculty of Croatian Studies, 2024. urn:nbn:hr:111:947882
Lisec, Lea
University of Zagreb
Faculty of Croatian Studies
Department of Communication Sciences

Institutional repository: Repository of University of Zagreb, Centre for Croatian Studies

Cite this document

Lisec, L. (2024). Mladi i virtualni izazovi na društvenim mrežama (Master's thesis). Zagreb: University of Zagreb, Faculty of Croatian Studies. Retrieved from https://urn.nsk.hr/urn:nbn:hr:111:947882

Lisec, Lea. "Mladi i virtualni izazovi na društvenim mrežama." Master's thesis, University of Zagreb, Faculty of Croatian Studies, 2024. https://urn.nsk.hr/urn:nbn:hr:111:947882

Lisec, Lea. "Mladi i virtualni izazovi na društvenim mrežama." Master's thesis, University of Zagreb, Faculty of Croatian Studies, 2024. https://urn.nsk.hr/urn:nbn:hr:111:947882

Lisec, L. (2024). 'Mladi i virtualni izazovi na društvenim mrežama', Master's thesis, University of Zagreb, Faculty of Croatian Studies, accessed 06 November 2024, https://urn.nsk.hr/urn:nbn:hr:111:947882

Lisec L. Mladi i virtualni izazovi na društvenim mrežama [Master's thesis]. Zagreb: University of Zagreb, Faculty of Croatian Studies; 2024 [cited 2024 November 06] Available at: https://urn.nsk.hr/urn:nbn:hr:111:947882

L. Lisec, "Mladi i virtualni izazovi na društvenim mrežama", Master's thesis, University of Zagreb, Faculty of Croatian Studies, Zagreb, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:111:947882

Metadata
TitleMladi i virtualni izazovi na društvenim mrežama
Title (english)Youth and virtual challenges on social network sites
AuthorLea Lisec
MentorLana Ciboci Perša (mentor)
Committee memberTanja Grmuša (predsjednik povjerenstva)
Committee memberDražen Maleš (član povjerenstva)
Committee memberLana Ciboci Perša (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Croatian Studies
(Department of Communication Sciences)
Zagreb
Defense date and country2024-09-17, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Communicology
Abstract
Društvene mreže iz dana u dan nude razne sadržaje, kako pozitivne, tako i negativne. Primjer koji donosi obje strane su virtualni izazovi. Oni mogu biti društveni pokretači, ali i razlog tragičnih posljedica. Cilj ovog diplomskog rada je istražiti koliko su mladi upoznati s virtualnim izazovima, sudjeluju li u njima, te koja im je motivacija za uključivanje, gledanje ili potpuno ignoriranje virtualnih izazova. Virtualni izazovi nagli su porast doživjeli u skladu s rastom popularnosti TikToka koji je najpopularnija društvena mreža za njihovo dijeljenje. S obzirom da je generacija Z generacija koja je najzastupljenija na toj platformi, ciljana populacija istraživanja bili su upravo oni. Teorijski dio rada donosi pregled već postojeće literature o ovoj tematici, a istraživački dio donosi rezultate koji pokazuju motivaciju mladih za sudjelovanje u virtualnim izazovima.
Abstract (english)
Social networks offer a variety of content every day, both positive and negative. An example that brings both parties are virtual challenges. They can be social drivers, but also the reason for tragic consequences. The aim of this thesis is to investigate how young people are familiar with virtual challenges, whether they participate in them, and what is their motivation for joining, watching or completely ignoring virtual challenges. Virtual challenges have experienced a sharp increase in line with the growth in popularity of TikTok, which is the most popular social network for sharing them. Given that Generation Z is the generation most represented on that platform, the target population of the research was exactly them. The theoretical part of the work provides an overview of the already existing literature on this topic, and the research part provides results that show the motivation of young people to participate in virtual challenges.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:111:947882
Study programmeTitle: Communication Studies (Single Major, Science Stream)
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra komunikologije (sveučilišni/a magistar/magistra komunikologije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-09-18 10:52:53