Small business is very important for the Croatian economy because it allows to develop and differentiate both supply and demand. Tourism is one of the strongest economic branches in Croatia and it can be said that tourists are increasingly looking for something that is specifically related to that region and wants to get to know local customs and the natives. Today, there are many people who want to become entrepreneurs and try to create a company that will bring them money, however, not everyone are aware of the risks that entrepreneurship is bringing. Those who plan to start a business themselves often write business projects that guide them through the process itself to reach their goals. A business plan does not necessarily mean success, but it is a good guide towards successful decision-making and anticipating the risks which are common in private companies. A successful entrepreneur is characterized by strong motivation, perseverance, willingness to learn and accept risks. A good entrepreneur is aware that he needs a guide that is a good business project. This paper will show what a business project is and what is it purpose. The main purposeof this paper is to show how a business project contributes to the realization of an business idea on a practical example.