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undergraduate thesis
Percepcija studentske populacije o ekološkoj hrani
Zagreb: University of Zagreb, Faculty of Food Technology and Biotechnology, 2013. urn:nbn:hr:159:965923
Tuđan, Maja
University of Zagreb
Faculty of Food Technology and Biotechnology
Department of Food Quality Control
Laboratory for Food Quality Control

Institutional repository: Repository of the Faculty of Food Technology and Biotechnology

Cite this document

Tuđan, M. (2013). Percepcija studentske populacije o ekološkoj hrani (Undergraduate thesis). Zagreb: University of Zagreb, Faculty of Food Technology and Biotechnology. Retrieved from https://urn.nsk.hr/urn:nbn:hr:159:965923

Tuđan, Maja. "Percepcija studentske populacije o ekološkoj hrani." Undergraduate thesis, University of Zagreb, Faculty of Food Technology and Biotechnology, 2013. https://urn.nsk.hr/urn:nbn:hr:159:965923

Tuđan, Maja. "Percepcija studentske populacije o ekološkoj hrani." Undergraduate thesis, University of Zagreb, Faculty of Food Technology and Biotechnology, 2013. https://urn.nsk.hr/urn:nbn:hr:159:965923

Tuđan, M. (2013). 'Percepcija studentske populacije o ekološkoj hrani', Undergraduate thesis, University of Zagreb, Faculty of Food Technology and Biotechnology, accessed 07 May 2024, https://urn.nsk.hr/urn:nbn:hr:159:965923

Tuđan M. Percepcija studentske populacije o ekološkoj hrani [Undergraduate thesis]. Zagreb: University of Zagreb, Faculty of Food Technology and Biotechnology; 2013 [cited 2024 May 07] Available at: https://urn.nsk.hr/urn:nbn:hr:159:965923

M. Tuđan, "Percepcija studentske populacije o ekološkoj hrani", Undergraduate thesis, University of Zagreb, Faculty of Food Technology and Biotechnology, Zagreb, 2013. Available at: https://urn.nsk.hr/urn:nbn:hr:159:965923

Metadata
TitlePercepcija studentske populacije o ekološkoj hrani
Title (english)Perception of student population about organic food
AuthorMaja Tuđan
MentorMara Banović (mentor)
GranterUniversity of Zagreb
Faculty of Food Technology and Biotechnology
(Department of Food Quality Control)
(Laboratory for Food Quality Control)
Zagreb
Defense date and country2013-02-27, Croatia
Scientific / art field,
discipline and subdiscipline		BIOTECHNICAL SCIENCES
Food Technology
Abstract
U ovom radu provedeno je anketno istraživanje s ciljem utvrđivanja percepcije studentske populacije o ekološkoj hrani. Rezultati pokazuju da 65% ispitanika uglavnom ponekad kupuje ekološke proizvode iako neki potrošači imaju različite predodžbe i mišljenje o tome što je to ekološki proizvod. Kao najveći motiv kupnje ispitanici su naveli zdravlje, a cijenu kao najčešći razlog odbijanja kupnje ekoloških proizvoda. Oko polovice ispitanika smatra da je ekološka hrana zdravstveno ispravnija, nešto manji broj njih smatra da je kvalitetnija, a nekolicina ispitanika smatra da nema razlike. Iz tih rezultata se nameće zaključak da je potrebno dodatno educirati potrošače te povećati promidžbu i dostupnost ekoloških proizvoda, odnosno uvesti ih i u ponudu u marketima iako su se ispitanici izjasnili da su najprihvatljivije mjesto kupnje ekoloških proizvoda specijalizirane eko trgovine.
Abstract (english)
In this paper, a survey was conducted to determine the perception of the student population about organic food. Results show that 65% of respondents mostly sometimes buy organic products, even though some consumers have different images and opinions about what is an organic product. As the largest buying motive respondents indicated health, and price as the most common reason for refusal of buying organic products. About half of the respondents believe that organic food is healthier, a bit smaller number of them believe that it is better, and some respondents believe that there is no difference. From these results it can be concluded that further consumer education and increased promotion and availability of organic products are needed and also they need to be introduced into the offer in supermarkets although respondents said that the most appropriate place to purchase organic products are specialized health food stores.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:159:965923
Study programmeTitle: Food Technology
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka prehrambene tehnologije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka prehrambene tehnologije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-05-04 08:30:39