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master's thesis
Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje
Zagreb: University of Zagreb, Faculty of Law, 2022. urn:nbn:hr:199:039026
Radošević, Lukrecija
University of Zagreb
Faculty of Law
Information Technology Law and Informatics

Institutional repository: Repository Faculty of Law University of Zagreb

Cite this document

Radošević, L. (2022). Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje (Master's thesis). Zagreb: University of Zagreb, Faculty of Law. Retrieved from https://urn.nsk.hr/urn:nbn:hr:199:039026

Radošević, Lukrecija. "Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje." Master's thesis, University of Zagreb, Faculty of Law, 2022. https://urn.nsk.hr/urn:nbn:hr:199:039026

Radošević, Lukrecija. "Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje." Master's thesis, University of Zagreb, Faculty of Law, 2022. https://urn.nsk.hr/urn:nbn:hr:199:039026

Radošević, L. (2022). 'Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje', Master's thesis, University of Zagreb, Faculty of Law, accessed 19 December 2024, https://urn.nsk.hr/urn:nbn:hr:199:039026

Radošević L. Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje [Master's thesis]. Zagreb: University of Zagreb, Faculty of Law; 2022 [cited 2024 December 19] Available at: https://urn.nsk.hr/urn:nbn:hr:199:039026

L. Radošević, "Zaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje", Master's thesis, University of Zagreb, Faculty of Law, Zagreb, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:199:039026

Metadata
TitleZaštita privatnosti i osobnih podataka, s posebnim osvrtom na profiliranje i bihevioralno oglašavanje
Title (english)Protection of privacy and personal data with specific overview on profiling and behavioral advertising
AuthorLukrecija Radošević
MentorHrvoje Lisičar (mentor)
Committee memberHrvoje Lisičar (predsjednik povjerenstva)
Committee memberMarko Jurić (član povjerenstva)
Committee memberTihomir Katulić (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Law
(Information Technology Law and Informatics)
Zagreb
Defense date and country2022-09-27, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Law
Abstract
Rad pruža pregled teorija o pojmu i sadržaju prava na privatnost i prava na zaštitu osobnih podataka. Zatim donosi pregled razvoja zakonskog uređenja zaštite tih prava, uz osobit naglasak na Opću uredbu Europske unije o zaštiti osobnih podataka. Razvoj informacijske i komunikacijske tehnologije donosi brojne izazove i rizike za zaštitu ovih prava, a rad posebno razmatra profiliranje i bihevioralno oglašavanje. Zaključno, raspravlja se o stavovima i ponašanjima pojedinaca o zaštiti privatnosti u digitalnoj sferi.
Abstract (english)
The paper provides an overview of theories on the concept and content of the right to privacy and the right to the protection of personal data. It then provides an overview of the development of the legal regulation of the protection of these rights, with special emphasis on the General Regulation of the European Union on the protection of personal data. The development of information and communication technology brings numerous challenges and risks for the protection of these rights, and the paper especially considers profiling and behavioral advertising. In conclusion, the attitudes and behaviors of individuals regarding the protection of privacy in the digital sphere are discussed.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:199:039026
Study programmeTitle: Law
Study programme type: university
Study level: integrated undergraduate and graduate
Academic / professional title: magistar/magistra prava (magistar/magistra prava)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2022-09-30 13:11:30