Physical exercise for children of early and preschool age enables better physical and mental development, and it includes every form of physical activity that is present in kindergarten through an organized class of physical exercise. Through physical activities in kindergarten, children improve their anthropological characteristics, they develop various abilities and characteristics. The child's attendance at such activities depends on their attitudes about them and on the attitudes of their parents and educators. Attitudes at an early age are formed according to the models of adults, ie the child will imitate adults from the environment that are important to them in some way. If parents and educators have a positive attitude about physical exercise, they will help the child to develop it also and to participate in physical activities that are good for his healthy and quality development. The aim of this study was to gain insight into the differences in attitudes of parents and educators towards physical exercise of early and preschool children and to determine the need to educate these two groups on the importance of physical exercise in early and preschool age. The study involved 131 participants, of which 73 were educators and 58 parents of children attending institutions of early and preschool education in the Republic of Croatia. The results showed that there was no statistically significant difference in attitudes about the importance of physical exercise between parents and educators, about the importance of adopting healthy habits, and that there was no correlation between age and attitudes about physical exercise between the two groups. The paper seeks to emphasize and raise awareness of the importance of physical exercise in institutions of early and preschool education and beyond during the early development of the child, but also later in life. Furthermore, there is talk about how much the environment can influence the development of attitudes about physical exercise in young children, but it is also pointed out that through constant review and education about physical exercise can change attitudes about the same in adults.