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graduate thesis
Strategije komercijalizacije inovacija u hotelijerstvu
Dubrovnik: University of Dubrovnik, 2023. urn:nbn:hr:155:880737
Ćimić, Srđan
University of Dubrovnik
Faculty of Economics and Business

Institutional repository: Repository of the University of Dubrovnik

Cite this document

Ćimić, S. (2023). Strategije komercijalizacije inovacija u hotelijerstvu (Graduate thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:880737

Ćimić, Srđan. "Strategije komercijalizacije inovacija u hotelijerstvu." Graduate thesis, University of Dubrovnik, 2023. https://urn.nsk.hr/urn:nbn:hr:155:880737

Ćimić, Srđan. "Strategije komercijalizacije inovacija u hotelijerstvu." Graduate thesis, University of Dubrovnik, 2023. https://urn.nsk.hr/urn:nbn:hr:155:880737

Ćimić, S. (2023). 'Strategije komercijalizacije inovacija u hotelijerstvu', Graduate thesis, University of Dubrovnik, accessed 04 November 2024, https://urn.nsk.hr/urn:nbn:hr:155:880737

Ćimić S. Strategije komercijalizacije inovacija u hotelijerstvu [Graduate thesis]. Dubrovnik: University of Dubrovnik; 2023 [cited 2024 November 04] Available at: https://urn.nsk.hr/urn:nbn:hr:155:880737

S. Ćimić, "Strategije komercijalizacije inovacija u hotelijerstvu", Graduate thesis, University of Dubrovnik, Dubrovnik, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:155:880737

Metadata
TitleStrategije komercijalizacije inovacija u hotelijerstvu
Title (english)Innovation Commercialization Strategies in Hospitality Sector
AuthorSrđan Ćimić
MentorNebojša Stojčić (mentor)
Committee memberPerica Vojinić (predsjednik povjerenstva)
Committee memberMarija Bečić (član povjerenstva)
GranterUniversity of Dubrovnik
(Faculty of Economics and Business)
Dubrovnik
Defense date and country2023-09-28, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U ovom radu razrađuje se svaki aspekt procesa inoviranja te utjecaja inoviranja na hotelijerstvo danas kao i u prošlosti. Počevši od koncepta inovacije i njene uloge u poslovanju poduzeća dolazi se do strateškog inoviranja i temeljnih pitanja koje ono mora postaviti i koje je neophodno za uspjeh poduzeća te se razmatraju faze razvoja inovacija radi postizanja komercijalizacije. Posebno se ističu inoviranje i implementacija inovacija zbog njihovog širokog utjecaja na čovječanstvo.
Abstract (english)
This paper elaborates every aspect of the innovation process and the impact of innovation on the hotel industry today as well as in the past. Starting from the concept of innovation and its role in companies’ operations, we come to strategic innovation and the fundamental questions that it must ask and which are necessary for the success of the company, and the stages of innovation development in order to achieve commercialization are considered. In particular, innovation and the implementation of innovations stand out because of their wide impact on humanity.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:155:880737
Study programmeTitle: Hotel management
Study programme type: professional
Study level: graduate
Academic / professional title: magistar/magistra hotelijerstva (magistar/magistra hotelijerstva)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-10-17 10:26:50