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undergraduate thesis
Poslovanje poduzeća "Red Bull"
Dubrovnik: University of Dubrovnik, 2016. urn:nbn:hr:155:924592
Perković, Tea
University of Dubrovnik
Department of Economics and Business Economics

Institutional repository: Repository of the University of Dubrovnik

Cite this document

Perković, T. (2016). Poslovanje poduzeća "Red Bull" (Undergraduate thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:924592

Perković, Tea. "Poslovanje poduzeća "Red Bull"." Undergraduate thesis, University of Dubrovnik, 2016. https://urn.nsk.hr/urn:nbn:hr:155:924592

Perković, Tea. "Poslovanje poduzeća "Red Bull"." Undergraduate thesis, University of Dubrovnik, 2016. https://urn.nsk.hr/urn:nbn:hr:155:924592

Perković, T. (2016). 'Poslovanje poduzeća "Red Bull"', Undergraduate thesis, University of Dubrovnik, accessed 12 July 2024, https://urn.nsk.hr/urn:nbn:hr:155:924592

Perković T. Poslovanje poduzeća "Red Bull" [Undergraduate thesis]. Dubrovnik: University of Dubrovnik; 2016 [cited 2024 July 12] Available at: https://urn.nsk.hr/urn:nbn:hr:155:924592

T. Perković, "Poslovanje poduzeća "Red Bull"", Undergraduate thesis, University of Dubrovnik, Dubrovnik, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:155:924592

Metadata
TitlePoslovanje poduzeća "Red Bull"
Title (english)Business practice of Red Bull enterprise
AuthorTea Perković
MentorMarija Dragičević (mentor)
Committee memberMarija Martinović (predsjednik povjerenstva)
Committee memberKatija Vojvodić (član povjerenstva)
GranterUniversity of Dubrovnik
(Department of Economics and Business Economics)
Dubrovnik
Defense date and country2016-07-08, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U završnom radu pod nazivom „Poslovanje poduzeća Red Bull“ se ukazuje na strategije poslovanja poduzeća Red Bulla. Pri tome je ukazano na mogućnosti izlaska poduzeća na međunarodna tržišta te na glavne konkurente. Cilj je ovog završnog rada dokazati da strategije koje poduzeće „Red Bull“ koristi odgovaraju potrebama i zahtjevima kupaca. Bitno je prepoznati promjene u poslovanju te reagirati novim strategijama. U radu vidimo otkud ti problemi proizlaze, kako ih najlakše prepoznati te kako ih na najlakši način otkloniti. U radu također vidimo rast poslovanja koje je Red Bull ostvario te na koje načine održati taj rast i proširiti se na međunarodno tržište.
Abstract (english)
In this article entitled „Business of company Red Bull“ it points to business strategies of Red Bull. Thereby it points out the possibilities of leaving the company to the international markets and the main competitors. The objective of this final work is to prove that strategies which company Red Bull uses suit the needs and requirements of customers. It is important to recognize the changes in the business and react with new strategies. In this work we can see where the problems came from, how we can easily recognize them and the easiest way to remove that problems. In this article we also see the growth of business which Red Bull has achieved and in what ways it can maintain that growth and expand to international markets.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:155:924592
Study programmeTitle: Business Economics; specializations in: Tourism, Marketing, International Trade, IT Management
Course: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
Terms of useLicence In copyright icon
Created on2016-09-09 12:47:26