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master's thesis
Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije
Dubrovnik: University of Dubrovnik, 2017. urn:nbn:hr:155:402956
Pušić, Ana
University of Dubrovnik
Faculty of Economics and Business

Institutional repository: Repository of the University of Dubrovnik

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Pušić, A. (2017). Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije (Master's thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:402956

Pušić, Ana. "Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije." Master's thesis, University of Dubrovnik, 2017. https://urn.nsk.hr/urn:nbn:hr:155:402956

Pušić, Ana. "Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije." Master's thesis, University of Dubrovnik, 2017. https://urn.nsk.hr/urn:nbn:hr:155:402956

Pušić, A. (2017). 'Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije', Master's thesis, University of Dubrovnik, accessed 29 December 2024, https://urn.nsk.hr/urn:nbn:hr:155:402956

Pušić A. Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije [Master's thesis]. Dubrovnik: University of Dubrovnik; 2017 [cited 2024 December 29] Available at: https://urn.nsk.hr/urn:nbn:hr:155:402956

A. Pušić, "Poslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije", Master's thesis, University of Dubrovnik, Dubrovnik, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:155:402956

Metadata
TitlePoslovno pregovaranje u Republici Hrvatskoj i ostalim zemljama Europske unije
Title (english)Business negotiations in the Republic of Croatia and other European Union countries
AuthorAna Pušić
MentorKatija Vojvodić (mentor)
Committee memberMarija Dragičević (predsjednik povjerenstva)
Committee memberMarija Martinović (član povjerenstva)
GranterUniversity of Dubrovnik
(Faculty of Economics and Business)
Dubrovnik
Defense date and country2017-09-25, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U ovom radu obrađuje se tematika karakteristika poslovnog pregovaranja i pet Hofstedeoveih dimenzija kulture u zemljama članicama Europske unije i Republici Hrvatskoj. Razmatra se pojam pregovaranja , utjecaj kulture na pregovaranje, vrste pregovaranja, faze pregovaračkog procesa, taktike u procesu pregovaranja te pojedinačni utjecaj svake dimenzije kulture na proces pregovaranja. Pomoću sekundarnih podataka najprije se razmatraju dimenzije kulture zemalja članica Europske unije, odnosno stupanj udaljenosti moći, individualizam, dugoročnost orijentacije, muževnost i sklonost izbjegavanja rizika. Na kraju rada obrađuju se podaci prijašnjih istraživanja o karakteristikama poslovnog pregovaranja i dimenzijama kulture u Republici Hrvatskoj. Potom se prikazuju rezultati provedenog istraživanja o pregovaranju u Hrvatskoj te donosi zaključak o trenutnim dimenzijama kulture i načinu poslovnog pregovaranja u Republici Hrvatskoj.
Abstract (english)
This paper deals with the topic of business negotiation and five Hofstede's dimensions of culture in the EU member states and the Republic of Croatia. The concept of negotiation, culture’s impact on negotiation, types of negotiation, phases of negotiation process, tactics in negotiation process and the individual impact of each dimension on the negotiation process are considered. Using secondary data, the dimensions of culture in the EU member states, namely the degree of power distance, individualism, long term orientation, masculinity and uncertainty avoidance, are first considered. At the end of this paper, the data from previous researches on the business negotiation characteristics and the dimensions of culture in the Republic of Croatia are analysed. The results of the research conducted on negotiation process in Croatia are presented along with the conclusions on the current dimensions of culture and their impact on business negotiation in the Republic of Croatia.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:155:402956
Study programmeTitle: Business Economics; specializations in: Tourism, Marketing, International Trade, IT Management
Course: Marketing
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra poslovne ekonomije (magistar/magistra poslovne ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Public note3811
Created on2018-01-30 11:48:32