Title Organizacija i funkcija menadžerskog računovodstva u trgovačkom društvu Elite travel d.o.o.
Title (english) ORGANISATIONAL STRUCTURE AND OBJECTIVES OF MANAGEMENT ACCOUNTING SYSTEM IN CORPORATION ELITE TRAVEL D.O.O.
Author Mira Švarc
Mentor Iris Lončar (mentor)
Committee member Ivo Šperanda (predsjednik povjerenstva)
Committee member Marija Martinović (član povjerenstva)
Granter University of Dubrovnik (Faculty of Economics and Business) Dubrovnik
Defense date and country 2016-09-13, Croatia
Scientific / art field, discipline and subdiscipline SOCIAL SCIENCES Economics Accounting
Abstract U suvremenom poslovanju sve je veća potreba za poduzimanjem aktivnosti koje će omogućiti
prilagodbu brzim promjenama poslovnog okruženja i osigurati što viši stupanj efikasnosti i
konkurentnosti poslovnog sustava na tržištu. S ciljem realizacije učinkovitog poslovanja kao
nužan preduvjet se postavlja kvalitetno upravljanje informacijama. Ono je u suštini i
postavljeno kao ishodište za razvoj menadžerskog računovodstva kojemu je glavni zadatak
priprema informacija za interno izvještavanje o poslovanju poslovnog sustava. Njegova
prognostička dimenzija trebala bi doprinjeti poboljšanju ukupne kvalitete rada i upravljanja
poslovnim sustavima, dok analitički i slobodan pristup izvještavanju olakšava provedbu
planiranja, odlučivanja i praćenja realizacije odluka. Cilj ovog rada bio je spoznati važnost
menadžerskog računovodstva u srednjem poslovnom sustavu, te je za tu svrhu odabran i
analiziran poslovni sustav Elite Travel d.o.o. iz Dubrovnika. Naime, postojeća empirijska
istraživanja ukazala su na nedostatak, tj. nepostojanje zasebno razvijene funkcije internog
računovodstvenog izvještavanja u manjim poslovnim sustavima, pa se na primjeru odabranog
sustava željela istražiti trenutna situacija u sustavu koji pripada propulzivnoj, turističkoj
djelatnosti. Stoga se pristupilo analizi međuodnosa računovodstva s ostalim odjelima i
funkcijama u poslovnom sustavu, te su se istražile računovodstveno-financijska struktura i
specifičnosti poslovanja računovodstvenog odjela. Metodom dubinskog intervjua anketirani
su glavni menadžeri kako bi se spoznali nihovi stavovi o ulozi i korištenju menadžerskog
računovodstva u poslovnom sustavu. Istaknuto je dovelo do zaključka da u Elite Travel-u,
kako je i bilo pretpostavljeno, izostaje upotreba internog izvještavanja, te se ne raspoznaju
mogućnosti i koristi koje bi mogle biti polučene upotrebom internih izvještaja menadžerskog
računovodstva. Dobivene spoznaje interpretirane su u korelaciji sa spoznatim razlozima
izostanka, odnosno istaknutim prednostima i nedostacima upotrebe menadžerskog
računovodstva na način kako su ih kroz intervju prikazali nadležni menadžeri.
Abstract (english) In today's business there is a growing need to take action in order to achieve rapid changes,
efficiency and competitiveness of the business system on the market. For efficient business,
high quality information management is a necessary precondition. It is essentially set as a
starting point for the development of managerial accounting, the main task of which is the
preparation of information for the internal reporting on business activities in the business
system. Its prognostic dimension should contribute to improvement of the overall quality of
work and business system management, while the analytical and free approach to reporting
facilitate the implementation of planning, decision-making and monitoring the realization of
decisions. The goal of the thesis was to realize the importance of the managerial accounting in
small business system, and for this purpose the business system of Elite Travel Ltd. from
Dubrovnik was chosen and analysed. Namely, the existing empirical research pointed out the
lack of, i.e. the nonexistence of separately developed function of internal accounting reports
in small business systems, so the example of the chosen system served to investigate the
current situation in the system that belongs to propulsive, tourist activity. Hence, the strategy
was to analyse the interrelationship between the accounting and the other departments and
functions in the business system, as well as to research the accounting-financial structure and
specificity of the management of the accounting department. Using the method of in-depth
interview, the chief managers were surveyed as to perceive their opinions on the role and the
use of the managerial accounting in the business system. The overall conclusion is that Elite
Travel Ltd., as expected, lacks the use of the internal reporting, and that there is no
recognition of the possibilities and advantages that could be obtained with the use of the
managerial accounting’s internal reporting. The obtained insights were interpreted in
correlation with the recognized reasons for absence, i.e. the highlighted advantages and
disadvantages of the use of the managerial accounting, as chief managers presented them in
the interviews.
Keywords
menadžersko računovodstvo
menadžment
Elite Travel d.o.o.
Language croatian
URN:NBN urn:nbn:hr:155:309817
Study programme Title: Business Economics; specializations in: Tourism, Marketing, International Trade, IT Management Course: Tourism Study programme type: university Study level: graduate Academic / professional title: magistar/magistra poslovne ekonomije (magistar/magistra poslovne ekonomije)
Type of resource Text
File origin Born digital
Access conditions Closed access
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Created on 2016-09-21 09:31:42