This paper has shown that artificial intelligence has been extremely advanced lately, and for this reason it is increasingly being used for business purposes. Basic concepts such as machine and deep learning and neural networks are also used in business. Weak and strong artificial intelligence differ. Weak artificial intelligence only involves the simulation of intelligence (eg speech recognition), while strong artificial intelligence can have the characteristics of human intelligence. The paper has shown that artificial intelligence can be used in many areas of business. It is mainly used for in-depth analysis and analytics, based on which business decisions are then made. Some of the most common areas and uses in business are improving customer relationships, improving marketing activities and sales, reducing business risks, and creating and implementing knowledge-based systems. It has also been found that artificial intelligence has its advantages and disadvantages. However, with the development of artificial intelligence, the benefits come to the fore. These are improving business performance, saving time and cost, innovating, etc. The disadvantages include the problems of job loss, regulation and ethics of using artificial intelligence. In many countries, including the Republic of Croatia, only the early phase of the implementation of the artificial intelligence system is underway. However, with the legislative and strategic framework, the situation can be improved relatively quickly.