Title Potencijal razvoja glamping turizma u Hrvatskoj
Title (english) The potential of glamping tourism development in Croatia
Author Maja Palaić
Mentor Dijana Vuković (mentor)
Committee member Anica Hunjet (predsjednik povjerenstva)
Committee member Dijana Vuković (član povjerenstva)
Committee member Damira Keček (član povjerenstva)
Granter University North (University centre Varaždin) (Department of Business Economics) Koprivnica
Defense date and country 2022-10-03, Croatia
Scientific / art field, discipline and subdiscipline SOCIAL SCIENCES Economics Trade and Tourism
Abstract Turizam je jedna od najvažnijih i najunosnijih gospodarskih grana u Republici Hrvatskoj. No, osim za ekonomiju, turizam postaje sve važniji i potrebniji današnjem čovjeku upravo zbog gubitka doticaja s prirodom te zbog ubrzanog i stresnog načina života. U posljednjih nekoliko godina potražnja za aktivnijim odmorom te boravkom u prirodi kontinuirano raste. Turizam temeljen na prirodi danas predstavlja važnu ulogu sve većeg broja turista upravo iz razloga što pruža priliku za bijeg iz urbanih sredina i današnjeg ubrzanog načina života te pruža priliku za mir te kvalitetno provođenje slobodnog vremena, odnosno odmora u krugu obitelji i prijatelja. Kamping turizam, kao i novi trend kamping turizma – glamping turizam, pružaju upravo navedeno; bijeg, boravak u prirodi i brigu o vlastitom zdravlju. Kao novi trend kamping turizma, glamping turizam pruža luksuzan i kvalitetan odmor bez potrebe za odricanjem od udobnosti vlastitog doma. Glamping je zapravo spoj kampinga i luksuza. Iako je još uvijek djelomično nepoznanica u Republici Hrvatskoj, postoje brojni kampovi koji u svojoj ponudi uključuju glamping sadržaje. Naglasak glamping turizma je na kvaliteti te na luksuzu koji se pruža u ovakvim kampovima. Kamping turizam, kao i glamping turizam, nisu čest predmet istraživanja te se zanemaruje njihova važnost i utjecaj na daljnji razvoj turizma u Republici Hrvatskoj. Tema ovog rada je upravo potencijalni razvoj glamping turizma na području Republike Hrvatske. U radu se daje pregled najvažnije teorijske pozadine kamping turizma te glamping turizma, a provedeno i istraživanje čime su doneseni zaključci o razvoju glamping turizma na našem području.
Abstract (english) Tourism is one of the most important and profitable economic branches in the Republic of Croatia. However, apart from the economy, tourism is becoming more and more important and necessary for today's people precisely because of the loss of contact with nature and because of a fast-paced and stressful lifestyle. In the last few years, the demand for more active vacations and spending time in nature is continuously growing. Tourism based on nature today represents an important role for an increasing number of tourists, precisely because it provides an opportunity to escape from urban environments and today's fast-paced lifestyle and provides an opportunity for peace and quality spending of free time or vacation with family and friends. Camping tourism, as well as the new trend of camping tourism - glamping tourism, provides exactly the above; escape, being in nature, taking care of your own health. As a new trend in camping tourism, glamping tourism provides a luxurious and quality vacation without having to give up the comfort of your own home. Glamping is a combination of camping and luxury. Although it is still partially unknown in the Republic of Croatia, there are numerous camps that include glamping facilities in their offer. The emphasis of glamping tourism is on the quality and luxury offered in such camps. Camping tourism, as well as glamping tourism, are not often the subject of research, and their importance and influence on the further development of tourism in the Republic of Croatia is neglected. The topic of this paper is precisely the potential development of glamping tourism in the territory of the Republic of Croatia. The paper provides an overview of the most important theoretical background of camping tourism and glamping tourism, as well as conducted research that led to conclusions about the development of glamping in our area.
Keywords
glamping
razvoj glamping turizma
turizam u Hrvatskoj
kamping turizam
trend kamping turizma
Keywords (english)
glamping
glamping tourism development
Croatian tourism
camping tourism
camping tourism trend
Language croatian
URN:NBN urn:nbn:hr:122:984039
Study programme Title: Business Economics; specializations in: Tourism and International Trade Course: Tourism and International Trade Study programme type: university Study level: graduate Academic / professional title: magistar/magistra poslovne ekonomije (magistar/magistra poslovne ekonomije)
Type of resource Text
File origin Born digital
Access conditions Open access
Terms of use
Created on 2023-02-08 14:20:51