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undergraduate thesis
Planiranje događaja sa posebnim osvrtom na marketing
Pula: University of Pula, 2017. urn:nbn:hr:137:376425
Čulić, Ena
University of Pula
Faculty of economics and tourism "Dr. Mijo Mirković"

Institutional repository: Digital Repository Juraj Dobrila University of Pula

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Čulić, E. (2017). Planiranje događaja sa posebnim osvrtom na marketing (Undergraduate thesis). Pula: University of Pula. Retrieved from https://urn.nsk.hr/urn:nbn:hr:137:376425

Čulić, Ena. "Planiranje događaja sa posebnim osvrtom na marketing." Undergraduate thesis, University of Pula, 2017. https://urn.nsk.hr/urn:nbn:hr:137:376425

Čulić, Ena. "Planiranje događaja sa posebnim osvrtom na marketing." Undergraduate thesis, University of Pula, 2017. https://urn.nsk.hr/urn:nbn:hr:137:376425

Čulić, E. (2017). 'Planiranje događaja sa posebnim osvrtom na marketing', Undergraduate thesis, University of Pula, accessed 22 November 2024, https://urn.nsk.hr/urn:nbn:hr:137:376425

Čulić E. Planiranje događaja sa posebnim osvrtom na marketing [Undergraduate thesis]. Pula: University of Pula; 2017 [cited 2024 November 22] Available at: https://urn.nsk.hr/urn:nbn:hr:137:376425

E. Čulić, "Planiranje događaja sa posebnim osvrtom na marketing", Undergraduate thesis, University of Pula, Pula, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:137:376425

Metadata
TitlePlaniranje događaja sa posebnim osvrtom na marketing
Title (english)Planning of tourism events with special review on marketing role
AuthorEna Čulić
MentorDanijela Križman Pavlović (mentor)
Committee memberAljoša Vitasović (predsjednik povjerenstva)
Committee memberDanijela Križman Pavlović (član povjerenstva)
Committee memberTamara Floričić (član povjerenstva)
GranterUniversity of Pula
(Faculty of economics and tourism "Dr. Mijo Mirković")
Pula
Defense date and country2017-09-25, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Organizacija događaja je veoma složen proces vođen unaprijed utvrđenim ciljevima. Ona obuhvaća planiranje, marketing te izvršenje određenoga događaja. Cijeli proces je potrebno dobro isplanirati i jasno definirati. Dobar organizacijski tim je ključ za uspješan događaj u kojem su osnova dobra komunikacija, dogovori i informiranost u svakom trenutku.
Abstract (english)
Event organization is a very complex process driven by predetermined goals. It includes planning, marketing, and execution of a particular event. The whole process needs to be well planned and clearly defined. A good organizational team is the key to a successful event in which good communication, negotiation and information is at the core of every moment.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:137:376425
Study programmeTitle: Business Economics; specializations in: Finance, Accounting and Auditing, Marketing Management, Management and Entrepreneurship, Tourism, Business Informatics
Course: Tourism
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2018-01-15 16:34:42