Title Edukativni turizam
Title (english) Education tourism
Author Ivana Škoro
Mentor Jasmina Gržinić (mentor)
Committee member Kristina Afrić Rakitovac (predsjednik povjerenstva)
Committee member Jasmina Gržinić (član povjerenstva)
Committee member Nikola Vojnović (član povjerenstva)
Granter University of Pula (Faculty of economics and tourism "Dr. Mijo Mirković") Pula
Defense date and country 2019-09-23, Croatia
Scientific / art field, discipline and subdiscipline SOCIAL SCIENCES Economics Trade and Tourism
Abstract Edukativni turizam čini putovanje radi učenja prema kontekstu i ambijentu. Ovakav tip turizma u posljednje vrijeme bilježi veliku popularnost kao novi trend na tržištu međunarodnog turizma. Turizam mladih je jedna od naj brže rastućih i najdinamičnijih tržišta unutar globalnog turističkog sektora, mladi ljudi razmišljaju izvan standardnih okvira i probijaju granice, te postavljaju nove. Turizam nudi mogućnost milijunima ljudi da kroz interakciju s dionicima stvaraju socio-kulturološke kompetencije. Lokalna destinacija treba razvijati dugoročne odnose sa posjetiteljima jer time razvija marketing destinacije a, pogotovo s mladim ljudima kojima je interakcija s lokalnim jedna od presudnih stavki tokom njihova putovanja i procesa vezanih za isto. Erasmus + program podupire ljude svih uzrasta, pomažući im u razvoju i dijeljenju znanja i iskustava unutar institucija i organizacija u različitim zemljama. Budući razvoj turizma mladih ima veliku važnost, ne samo zbog ekonomskih dobrobiti nego zbog obogaćivanja destinacija u njihovom razvoju, kulturnim aktivnostima i socijalnim segmentima.
Abstract (english) Educational tourism is those people, including educational and learning is their main purpose of this trip to carry out tourism activities. This type of tourism is an increasingly popular new trend in the global tourism industry. Youth tourism is one of the fastest growing and most dynamic markets of the global tourism sector, young people think outside the box, push boundaries and experiment with a new. Tourism provides the opportunity for millions of daily interactions between tourist and hosts to create diverse socio- cultural understanding. The key to relationship marketing is to build up a bond between travellers and the destination brend, for young people interaction with the local community is often a fundamental step in this process. Erasmus+ has opportunities for people of all ages, helping them develop and share knowledge and experience at institutions and organisations in different countries. Youth travel is an important market for the future, not just because of the economic benefits it can generate, but also because it can make a real difference to the destination in cultural, social anad development terms.
Keywords
edukativni turizam
Erasmus + program
turizam i putovanja mladih
obrazovanje
Keywords (english)
educational tourism
Erasmus + programme
youth travel
education
Language croatian
URN:NBN urn:nbn:hr:137:319652
Study programme Title: Business Economics; Finance, Economics, Financial Management, Management and Entrepreneurship, Marketing Management, Business Informatics, Tourism; specializations in: Finance, Accounting and Auditing, Marketing Management, Management and Entrepreneurship, Tourism, Business Informatics, Financial Management, Informatics Management Course: Tourism Study programme type: university Study level: undergraduate Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resource Text
File origin Born digital
Access conditions Open access
Terms of use
Created on 2020-12-09 12:50:58