prikaz prve stranice dokumenta POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA
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master's thesis
POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA
Slavonski Brod: University of Slavonski Brod, 2023. urn:nbn:hr:262:955557
Zeba, Anđa
University of Slavonski Brod
Department of Social Sciences and Humanities

Institutional repository: repository.unisb.hr

Cite this document

Zeba, A. (2023). POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA (Master's thesis). Slavonski Brod: University of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:262:955557

Zeba, Anđa. "POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA." Master's thesis, University of Slavonski Brod, 2023. https://urn.nsk.hr/urn:nbn:hr:262:955557

Zeba, Anđa. "POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA." Master's thesis, University of Slavonski Brod, 2023. https://urn.nsk.hr/urn:nbn:hr:262:955557

Zeba, A. (2023). 'POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA', Master's thesis, University of Slavonski Brod, accessed 01 July 2024, https://urn.nsk.hr/urn:nbn:hr:262:955557

Zeba A. POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA [Master's thesis]. Slavonski Brod: University of Slavonski Brod; 2023 [cited 2024 July 01] Available at: https://urn.nsk.hr/urn:nbn:hr:262:955557

A. Zeba, "POSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA", Master's thesis, University of Slavonski Brod, Slavonski Brod, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:262:955557

Metadata
TitlePOSLOVNA STRATEGIJA RURALNOG TURIZMA - PRIMJENA TEORIJE IGARA
Title (english)BUSINESS STRATEGY OF RURAL TOURISM - APPLICATION OF GAME THEORY
AuthorAnđa Zeba
MentorMirko Cobović (mentor)
Committee memberMirko Cobović (predsjednik povjerenstva)
Committee memberAndreja Katolik Kovačević (član povjerenstva)
Committee memberIvona Blažević Dević (član povjerenstva)
GranterUniversity of Slavonski Brod
(Department of Social Sciences and Humanities)
Slavonski Brod
Defense date and country2023-06-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Brodsko-posavska županija bogata je brojnim sadržajima i kao takva jedna je od zanimljiva za razmatranje. Jedan od vodećih turizama koji karakteriziraju Brodsko-posavsku županiju je ruralni turizam. Ruralni turizam se pojavljuje u nekoliko oblika, u ovom diplomskom radu istraživala su se stajališta ruralnih turizama koja su prvobitno gastronomska te se na njih nadovezuju dodatni oblici ruralnih turizama kao što su sportski, ribolovni, kulturni, rekreacijski i slični. Povrh samog razvoja turizma u Brodsko-posavskoj županiji stoje i osobni interesi vlasnika gastronomskih ruralnih turizama. Kroz kratku anonimnu anketu ispitani su vlasnici nekoliko gastronomskih ruralnih turizama. Odgovori ispitanika korišteni su u svrhu analiziranja utjecaja odluka ispitanika na rezultate to jest dobit, primjenom teorije igara. Donošenje optimalnih odluka doprinosi zadovoljavajućem rezultatu, a oni pokazuju da je najveća povezanost s dobiti kod odluka u svezi proizvoda i cijene.
Abstract (english)
Brod-Posavina County is rich in numerous contents and as such is one of the interesting ones to consider. One of the leading types of tourism that characterizes the Brod-Posavina County is rural tourism. Rural tourism appears in several forms, in this diploma thesis the points of view of rural tourism were investigated, which are originally gastronomic, and other forms such as sports-recreational, fishing, cultural and similar are added to them. On top of the development of tourism in the Brod-Posavina County are also the personal interests of the owners of gastronomic rural tourism. Through a short anonymous survey, the owners of several gastronomic rural tourisms were questioned. Respondents' answers were used for the purpose of analyzing the impact of respondents' decisions on results, i.e. profit, by applying game theory. Making optimal decisions contributes to a satisfactory result, and they show that the highest correlation with profit is in product and price decisions.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:262:955557
Study programmeTitle: Professional graduate study program in Management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/ specijalistica ekonomije (stručni/a specijalist/ specijalistica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-06-27 07:51:13