The County of Brod-Posavina has a long and rich history. The area of the county was inhabited during the Neolithic. It is the 6th largest city int he county by size, and with a population of about 158,000 has a very unequal population. More than half of the county is characterized as a rural area. According to the tourist attraction basis, the county has a large and diverse number of attractions, from natural, historical, cultural and also numerous events. The environment is also one of the features that the county boasts, the diversity of flora and fauna, drinking water and good conservation of the overall environment are a big plus for the county. As mentioned earlier, one of the main predispositions of the county is also the traffic connections. The paper used the SWOT analysis to gain insight to the strengths, weaknesses, opportunities and threats that the county possesses. The analysis provided insight into what efforts should be developed and improved and which ones should be removed. Hunting tourism is one of the most developed in the county, followed by cycle tourism, event and eno gastronomic tourism. The county has the greatest predispositions for a better development of youth tourism. Hunting tourism is an elite tourism and the county can have a large inflow of funds if it valorised it more. It has all the predispositions, from diverse plant and animal world to infrastructure. Events and cycle tourism are following hunting tourism. Youth tourism, as a promising form of tourism with its existing offer, can attract a large number of guests, but still is not in the best way valorised and developed.